Executive Meetings Manager

SouthallFranklin, TN
2d

About The Position

Southall is a premier destination bringing nature, produce and people together in a powerful and unique way. The Executive Meetings Manager (EMM) is a revenue-driving sales and experience leader responsible for selling, planning, and executing small groups, executive meetings, and social events (<10rooms) while delivering a Forbes 5-Star luxury experience at every touchpoint. This role manages the full sales-to-execution lifecycle, from prospecting and contracting through event design and on-site coordination, serving as the primary liaison between the client and Southalls multidisciplinary resort teams to ensure seamless delivery, exceptional service, and strong financial performance. The EMM is both a strategic seller and a detail-driven event professional, balancing relationship development, revenue optimization, and flawless execution within designated corporate and social markets.

Requirements

  • Proven ability to sell and close small group and social business in a high-end hospitality environment
  • Strong attention to detail, time management, and follow-through across multiple programs
  • Polished, confident communicator with clients, partners, and internal teams
  • Working knowledge of hotel operations, catering, event planning, and service standards
  • Naturally builds trust, loyalty, and long-term partnerships
  • Self-motivated, results-oriented, and comfortable owning outcomes from start to finish
  • Deep commitment to delivering a Forbes 5-Star guest experience

Responsibilities

  • Drive room, F&B, and ancillary revenue through proactive prospecting, direct sales calls, and relationship development within assigned markets
  • Prepare and present tailored proposals reflective of Southalls luxury positioning and experiential offerings
  • Negotiate rates, concessions, and event spaces in alignment with revenue strategy and brand standards
  • Achieve and exceed established room night, F&B, and total revenue goals
  • Sell, plan, and coordinate small meetings, executive retreats, and social events from contract through program completion
  • Curate event experiences that integrate Southalls farm, culinary, wellness, and outdoor offerings
  • Oversee all program details including menus, setups, timelines, and guest flow to ensure a polished, elevated experience
  • Serve as the single point of contact for clients throughout the sales and planning process
  • Conduct personalized site visits and property tours that showcase Southalls story, sense of place, and Forbes-level service
  • Anticipate client needs, manage expectations, and resolve issues with professionalism and grace
  • Foster repeat business through exceptional service and relationship stewardship
  • Create and manage Banquet Event Orders (BEOs), rooming lists, event timelines, A/V requirements, and billing accuracy
  • Partner closely with Events, Culinary, Banquets, Rooms, Spa, Activities, and Operations teams to ensure seamless execution
  • Maintain meticulous records within sales and event systems to support operational excellence
  • Collaborate with Sales Leadership, Revenue Management, Events, and Operations to optimize group strategy and deployment
  • Participate in internal planning meetings and post-event reviews to continuously improve processes and guest experience
  • Actively represent Southall within designated corporate and social markets
  • Attend industry events, client events, and trade shows as appropriate
  • Stay informed on luxury hospitality trends, meeting design, and experiential programming
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