About The Position

Career Category Marketing Job Description Join Amgen’s Mission of Serving Patients At Amgen, if you feel like you are a part of something bigger, it’s because you are. Our shared mission—to serve patients living with serious illnesses—drives all that we do. Since 1980, we’ve helped pioneer the world of biotech in our fight against the world’s toughest diseases. With our focus on four therapeutic areas –Oncology, Inflammation, General Medicine, and Rare Disease– we reach millions of patients each year. Amgen is advancing a broad and deep pipeline of medicines to treat cancer, heart disease, inflammatory conditions, rare diseases, and obesity-related conditions. As a member of the Amgen team, you’ll help make a lasting impact on the lives of patients as we research, manufacture, and deliver innovative medicines to help people live longer, fuller happier lives. Our award-winning culture is collaborative, innovative, and science based. If you have a passion for challenges and the opportunities that lay within them, you’ll thrive as part of the Amgen team. Join us and transform the lives of patients while transforming your career. What you will do Let’s do this. Let’s change the world. As we prepare to launch MariTide in the U.S. for Obesity and related conditions (OaR), we are building a Direct-to-Patient (DTP) channel to operate alongside traditional access pathways.This model includes digital intake, telehealth-enabled care, and end-to-end fulfillment, creating a single, integrated experience that routes patients across cash pay and reimbursed options based on their needs and coverage.The Executive Director (ED), Direct-to-Patient Lead, for OaR will lead the design, integration, and launch readiness of this model. This role will define how patients enter, navigate, and stay on therapy through a simple, reliable, and scalable experience that meets consumer expectations while operating within a highly regulated environment.The DTP channel will serve as a critical entry point for a significant portion of MariTide patients at launch. For many, this will define their initial and ongoing experience with the brand. Execution across this model will directly impact patient conversion, adherence, and long-term franchise growth.

Requirements

  • Doctorate degree & 6 years of commercial, digital health, operations or marketing experience OR Master’s degree & 10 years of commercial, digital health, operations or marketing experience OR Bachelor’s degree & 12 years of commercial, digital health, operations or marketing experience
  • AND 6 years of managerial experience directly managing people and/or leadership experience leading teams, projects, programs or directing the allocation of resources

Nice To Haves

  • Experience in digital health, pharma commercialization, telehealth, consumer health, or adjacent industries with direct accountability for building new commercial channels
  • Experience standing up end-to-end direct-to-consumer or direct-to-patient models, including intake, telehealth integration, fulfillment, payment workflows, and refills
  • Success selecting, negotiating, and integrating external partners at scale, including fulfillment, telehealth, pharmacy, or platform vendors
  • Deep understanding of cash pay economics, pricing transparency, and Gross-to-Net implications
  • Experience operating in highly regulated environments with direct collaboration across Legal, Regulatory, Government Pricing, and Compliance
  • Experience launching complex, multi-stakeholder operating models under compressed timelines with clear Go/No-Go decision frameworks
  • Technical fluency, able to translate business requirements into system architecture, API integrations, data dashboards, and performance metrics
  • Experience leading cross-functional build teams across commercial, operations, technology, and patient services
  • Data-driven mindset with demonstrated ownership of conversion, retention, SLA performance, and customer LTV metrics
  • Comfort operating under ambiguity and competitive pressure, with ability to make decisive trade-offs in high visibility launch environments

Responsibilities

  • Patient Experience and Journey Design Define and own the end-to-end patient journey across intake, evaluation, prescribing, fulfillment, and refill
  • Set the experience strategy and decision framework across cash pay and reimbursed pathways within a unified intake model
  • Establish standards to reduce friction and ensure simple, transparent, and consumer-grade experience at scale
  • DTP Operating Model & System Architecture Define the DTP operating model, including core workflows, routing logic, and business rules across channels
  • Set system architecture direction to ensure integration across telehealth, fulfillment, billing, and patient support programs
  • Ensure the model scales across launch, future indications, and evolving access pathways
  • Data Strategy & Performance Governance Define the data strategy, including key data capture, ownership and use across the patient journey
  • Partner with CD&A to establish performance frameworks and dashboards to track conversion, adherence, and channel effectiveness
  • Drive continuous optimization through data, testing, and clear performance accountability
  • Partner Strategy & Ecosystem Leadership Define the partner ecosystem strategy across telehealth, fulfillment, and platform vendors
  • Lead selection, governance, and performance management of partners, including SLAs and data-sharing standards
  • Oversee integration, testing, and readiness to ensure operational stability at launch
  • Cross Functional & Enterprise Leadership Lead cross-functional alignment across Marketing, Value & Access, Medical, Regulatory, Legal, Tax and Operations
  • Set governance and decision frameworks for the DTP model, including payment models and seamless routing across access pathways
  • Build and lead a high-performing organization, setting direction across strategy, operations, and partner integration

Benefits

  • Comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts.
  • A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan
  • Stock-based long-term incentives
  • Award-winning time-off plans and bi-annual company-wide shutdowns
  • Flexible work models where possible.

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What This Job Offers

Job Type

Full-time

Career Level

Executive

Number of Employees

5,001-10,000 employees

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