Executive Director, Membership Strategy & Offering

Hearst Magazines Division • New York, NY

94d • $168,000 - $204,000

About The Position

As Executive Director, Membership Strategy & Offering, you'll play a pivotal role in shaping the future of membership at Hearst Magazines—reimagining what value looks like and driving meaningful engagement across our portfolio. You will lead the strategy, development, and rollout of new and innovative membership offerings across all brands to drive acquisition, retention, and monetization.

Requirements

• Proven track record in B2C subscription or membership-based businesses, ideally in media, digital, or consumer products.
• Strong analytical mindset with experience in tools like Google Analytics, Looker, or other business intelligence platforms.
• Excellent communicator with the ability to influence cross-functional stakeholders and executive leaders.
• Demonstrated success in launching and optimizing customer offerings that drive engagement and retention.
• Experience managing and mentoring direct reports in a fast-paced, collaborative environment.
• Entrepreneurial spirit with the ability to both zoom out strategically and dive into the details.

Nice To Haves

• Experience working with or managing consumer partnerships is a plus.

Responsibilities

• Lead the strategy, development, and rollout of new and innovative membership offerings across all brands to drive acquisition, retention, and monetization.
• Collaborate closely with editorial, marketing, product, and other internal teams to ensure seamless execution and integration of membership initiatives.
• Identify and manage strategic partnerships with third-party vendors and content providers to expand and enhance membership benefits and distribution.
• Analyze membership engagement and retention data to develop insights and partner with the marketing team to build effective lifecycle campaigns that reduce churn.
• Provide strategic oversight and hands-on leadership for a high-performing team, fostering a culture of innovation, collaboration, and excellence.
• Act as a key contributor to cross-functional leadership conversations, bringing a consumer-first lens to business decisions.
• Balance strategic vision with detailed execution, ensuring a best-in-class experience for every member.

Benefits

• Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing.
• Access to innovative training programs, immersive workshops, and exclusive industry events.
• Enjoy the flexibility of hybrid work.
• Join Employee Resource Groups and help create a welcoming workplace.
• Comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
• Competitive financial perks, including a 401(k) plan with a generous company match.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Number of Employees: 5,001-10,000 employees