Executive Director, Marketing Excellence

AmgenThousand Oaks, CA
1d

About The Position

Join Amgen’s Mission of Serving Patients At Amgen, if you feel like you are a part of something bigger, it’s because you are. Our shared mission—to serve patients living with serious illnesses—drives all that we do.Since 1980, we’ve helped pioneer the world of biotech in our fight against the world’s toughest diseases. With our focus on four therapeutic areas –Oncology, Inflammation, General Medicine, and Rare Disease– we reach millions of patients each year. As a member of the Amgen team, you’ll help make a lasting impact on the lives of patients as we research, manufacture, and deliver innovative medicines to help people live longer, fuller happier lives.Our award-winning culture is collaborative, innovative, and science based. If you have a passion for challenges and the opportunities that lay within them, you’ll thrive as part of the Amgen team. Join us and transform the lives of patients while transforming your career. Live What you will do Let’s do this. Let’s change the world. In this vital role you will be responsible for elevating the impact of marketing across Amgen globally. You will be leading Amgen’s Marketing Excellence team, including the end-to-end development and execution of all aspects of Amgen Brand Management (marketing transformation initiative) across the following key areas: Brand Building & Management: Lead the development of standards of excellence, drive the pull-through of standards in the brand planning process, and lead consulting engagements with affiliates/markets across critical steps of the marketing end-to-end process: Situation Analysis: Business Analysis, Customer Understanding Strategy: Positioning, Market Strategy, Customer Strategy Execution & Measurement: Message Development, Campaign Development, Customer Engagement, KPI & Performance Monitoring Talent Learning & Development: Lead Marketing Learning Ecosystem development, including the launch of Core Curriculum, New Hire Training etc. Manage Amgen’s Marketing Leadership Development Program (Amgen Brand Management Development Program) Lead other Marketing Talent Initiatives such as the Marketing Competency Model, Career Pathways, Technical Ladder development etc. Launch Community and Culture Initiatives (Summits, Awards etc.) Marketing Technology: Support broader marketing technology transformation efforts through training, talent, and change management pull-through Help drive vision for the Future of Marketing at Amgen, including unlocking the value of AI across the marketing process The Executive Director of Marketing Excellence will partner heavily with global and local brand teams and external thought-partners. This position will report to the Head of Global Marketing Capabilities and manage a team of ~8.

Requirements

  • Doctorate degree & 6 years of marketing management experience OR Master’s degree & 10 years of marketing management experience OR Bachelor’s degree & 12 years of marketing management experience AND 6 years of managerial experience directly managing people and/or leadership experience leading teams, projects, programs or directing the allocation of resources

Nice To Haves

  • 15+ years of experience in marketing
  • Advanced or Expert competency across the following marketing competencies: Build Brand Foundations, Make Strategic Choices, and Deliver Relevant Differentiation, Execute with Excellence
  • Experience leading brand strategy/planning for brands at various stages of the lifecycle
  • Ability to effectively inspire, motivate and lead high impact teams, both internally and externally
  • Communication skills: the ability to effectively engage, connect, and influence various levels of the organization, from senior leadership to local marketing managers
  • Understanding of change management principles and experience driving change across an organization
  • Travel: up to 20% domestic travel to visit agencies/Amgen headquarters

Responsibilities

  • Provide strategic thought leadership in the development and execution of all aspects of Amgen Brand Management across brand building and talent learning & development initiatives
  • Partner with internal leaders to inspire and embed change that lasts.
  • Identify and engage external thought leaders to inform and elevate Amgen Brand Management approach and execution
  • Lead marketing excellence leadership forums: Amgen Brand Management Steering Committee and Marketing Excellence Council
  • Develop Marketing Learning Ecosystem strategy and the curation and management of multi-modal training (live, self-study, external/advanced), management of the regional trainers, running of New Hire training/programming, and builders of the learning experience via the Marketing Excellence site and Learning Hub
  • Oversee the launch of Amgen Brand Management core curriculum / training and partner closely with global and local brand teams to identify opportunities to put key marketing concepts into practice at relevant moments
  • Drive continuous optimization of the brand planning process, consulting with brands throughout the process
  • Spearhead marketing talent strategy development and partner closely with HR on execution of prioritization talent initiatives, including the Amgen Brand Management Leadership Development Program
  • Oversee launch marketing community building and engagement initiatives

Benefits

  • Comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts.
  • A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan
  • Stock-based long-term incentives
  • Award-winning time-off plans and bi-annual company-wide shutdowns
  • Flexible work models, including remote work arrangements, where possible
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