Events Marketing Manager

Payabli•Miami, FL

2d•Remote

About The Position

About Payabli Payabli is a Miami-based fintech company specializing in embedded payments infrastructure for vertical SaaS platforms. We help software companies across industries like hoa, property management, field services, legal tech and more integrate payment capabilities seamlessly into their platforms, enabling them to create new revenue streams and deliver better experiences for their customers. Role Overview We're seeking an experienced Events Marketing Manager to own and execute Payabli's comprehensive events strategy. This role will be responsible for planning and managing our presence at industry conferences, trade shows, and partner events, while also creating memorable hosted experiences that deepen relationships with prospects and customers. The ideal candidate combines strategic thinking with flawless execution, understanding how events drive pipeline and customer engagement in B2B fintech.

Requirements

4-6 years of experience in B2B events marketing, preferably in fintech, B2B SaaS, or technology sectors
Proven track record planning and executing corporate events, industry conferences, and executive engagement programs
Experience managing event budgets of $500K+ annually with demonstrated ROI
Strong project management skills with ability to juggle multiple events simultaneously while maintaining attention to detail
Excellent vendor negotiation and relationship management capabilities
Proficiency with event management platforms, registration systems, and marketing automation tools
Ability to travel 30-40% for event execution and site visits

Nice To Haves

Experience in payments, fintech, or financial services industry
Background planning customer conferences or user summits
Familiarity with account-based marketing strategies and sales collaboration
Creative thinking around event experiences that break through the noise
Experience with both large-scale conferences (500+ attendees) and intimate executive dinners

Responsibilities

Own and execute Payabli's annual events calendar, including industry conferences, trade shows, partner events, sponsored speaking engagements and proprietary hosted experiences
Develop event strategies aligned with marketing goals, identifying the right mix of third-party and first-party events to maximize brand visibility and pipeline generation
Manage all event logistics from start to finish, including venue selection, vendor management, speaker coordination, attendee experience design, and post-event follow-up
Research, evaluate, and recommend which industry conferences and trade shows Payabli should sponsor or attend based on target audience alignment and ROI potential
Collaborate with sales leadership to develop pre-show prospecting plans that identify key targets and coordinate booth strategy to maximize qualified conversations
Design engaging booth experiences and coordinate all logistics including booth design, collateral, demos, and staffing schedules
Implement post-show follow-up strategies that ensure timely lead qualification and sales handoff
Plan and manage Payabli's annual customer conference, creating an elevated experience that showcases our platform, celebrates customer success, and drives community building
Organize and execute quarterly hosted dinners and executive roundtables with key prospects and customers in target markets
Develop content programming for hosted events, including panel discussions, keynote presentations, and networking opportunities that deliver value to attendees
Track and report on event performance metrics including attendance, lead generation, pipeline influence, and ROI to continuously optimize event strategy
Partner closely with sales, product, and customer success teams to ensure events support broader business objectives and create seamless attendee experiences
Manage event budget allocation across all activities, negotiating vendor contracts and ensuring cost-effective execution
Create comprehensive post-event materials including attendee surveys, follow-up communications, and social media content to extend event impact