Event & Partnership Manager

HEI Hotels & Resorts • Boerne, TX

1d

About The Position

An opportunity to shape the experience and community presence of one of Texas Hill Country’s most iconic resorts. Nestled just outside San Antonio, Tapatio Springs Hill Country Resort is known for its championship golf, sweeping landscapes, and relaxed-luxury retreat vibe. The Events & Partnerships Manager is responsible for creating meaningful on-property programming, cultivating local and regional partnerships, and promoting events and experiences that drive resort awareness, F&B revenue, catering demand, and local engagement. This role brings the resort to life—connecting guests, locals, and partners through thoughtfully curated events, activations, and collaborations. Working closely with the Director of Sales & Marketing, General Manager, Golf, F&B, and Operations teams, this role owns the development and execution of a year-round events and partnerships strategy that positions Tapatio Springs as a destination resort and local gathering place.

Requirements

• Bachelor’s degree in marketing, Communications, Hospitality, or related field preferred
• 2+ year experience in events, partnerships, marketing, hospitality, or related role
• Strong organizational skills with the ability to manage multiple events and relationships simultaneously

Nice To Haves

• Passion for experiential hospitality and community-driven programming
• Creative thinker with a strong eye for guest experience and brand alignment
• Confident communicator comfortable working with vendors, partners, and resort leadership
• Hands-on, adaptable, and energized by live events and on-site execution
• Appreciation for Hill Country culture, music, food, and outdoor experiences

Responsibilities

• Develop and execute a robust annual events calendar including live music, seasonal festivals, golf-adjacent programming, wellness events, culinary experiences, and holiday activations
• Own end-to-end event execution: concepting, vendor sourcing, partnerships, on-site management, promotion, and post-event evaluation
• Collaborate with Golf, F&B, and Banquets teams to ensure events drive incremental revenue and guest engagement
• Position resort outlets, lawn spaces, and common areas as dynamic event venues for guests and locals alike
• Identify, cultivate, and manage partnerships with local brands, artisans, musicians, wineries, breweries, wellness providers, and community organizations
• Develop co-branded activations and experiences that align with the resort’s Hill Country identity
• Serve as a liaison between resort leadership and external partners to ensure seamless collaboration and execution
• Support regional tourism and CVB partnerships to increase destination visibility
• Partner with the Director of Sales & Marketing to promote events through digital channels, email marketing, social media, and third-party platforms
• Contribute event content and storytelling to social media calendars and resort marketing initiatives
• Assist with on-property signage, collateral, and promotional assets related to events and partnerships
• Ensure all event messaging aligns with brand voice and resort positioning
• Support marketing and promotion of local catering, social events, and small group gatherings
• Assist with sourcing and executing themed events, weddings, and seasonal celebrations
• Collaborate with Sales and Events teams to enhance event visibility and drive bookings
• Track attendance, engagement, and performance of events and partnerships
• Provide recaps and insights to leadership to inform future programming decisions
• Assist with vendor coordination, invoicing, and budget tracking related to events and partnerships
• Support additional resort initiatives and projects as needed

Benefits

• Flexible scheduling for all employees
• employee appreciation and targeted training programs
• employee discounts on room rates and at restaurants, golf course and pro shop
• Medical and Dental programs through Anthem Blue Cross Blue Shield as well as Vision insurance programs through EyeMed
• Vacation, Sick and Holiday programs are available for you to rejuvenate with time off.
• HEI also provides pet insurance through the ASPCA.
• Supplemental, Spousal and Child Life insurance as well as Short and Long-Term Disability plans.
• 401(k) Savings Plan with matching funds, and discounts through our 'YouDecide' and Hotel Room Discount programs

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 1,001-5,000 employees