Email Marketing Specialist - Jacksonville

Education Solutions Services Llc (Ess Group)Jacksonville, FL
304d$55,000 - $65,000

About The Position

If you're looking for an exciting role in a fast-paced marketing department, this may be the career for you! ESS is an award-winning talent and management company dedicated to serving K-12 school districts. Our business is expanding, and we're seeking a creative, enthusiastic, and motivated Email Marketing Specialist with 3 to 5 years of experience to join the marketing team.

Requirements

  • Bachelor's degree in marketing, communications, or a related field.
  • Proven expertise in email marketing with a strong portfolio showcasing successful campaign execution and performance optimization.
  • Superior writing, editing, and proofreading skills, with the ability to craft clear, compelling, and audience-focused messaging.
  • Strong organizational and project management skills, with the ability to handle multiple initiatives in a fast-paced, deadline-driven environment.
  • Excellent interpersonal and communication skills, with the ability to work effectively across teams and management levels.
  • Proficiency in Salesforce Account Engagement (formerly Pardot) is strongly preferred.

Nice To Haves

  • Graphic design skills (Adobe Creative Suite or similar) are a plus.

Responsibilities

  • Write, build, and execute multi-channel marketing campaigns to support new sales initiatives across email marketing, digital advertising, content marketing, and social media.
  • Conceptualize and design compelling email campaigns, including writing copy, editing content, and optimizing layout for engagement and conversion.
  • Manage and maintain Salesforce Account Engagement, overseeing email templates, contact lists, user accounts, and landing pages.
  • Create, monitor, and analyze email marketing campaign performance, identifying optimization areas.
  • Conduct A/B testing to improve open rates, click-through rates, and overall deliverability.
  • Deploy email campaigns in alignment with marketing calendars and business objectives.
  • Leverage marketing automation tools such as Salesforce, Account Engagement, ZoomInfo, ReachDesk, and other platforms to drive lead generation and nurture customer relationships.
  • Collaborate with the marketing team to brainstorm creative ideas and strategies for engaging campaigns.
  • Perform additional marketing-related tasks as assigned.

Benefits

  • Comprehensive medical, dental, vision, life insurance, and 401(k).
  • Paid time off (PTO) and paid holidays.
  • Career growth and professional development opportunities.
  • Join a mission-driven team dedicated to enhancing education for students.
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