Email Marketer

Texas Capital Bancshares • Austin, TX

68d

About The Position

Texas Capital is built to help businesses and their leaders. Our depth of knowledge and expertise allows us to bring the best of the big firms at a scale that works for our clients, with highly experienced bankers who truly invest in people's success - today and tomorrow. While we are rooted in core financial products, we are differentiated by our approach. Our bankers are seasoned financial experts who possess deep experience across a multitude of industries. Equally important, they bring commitment - investing the time and resources to understand our clients' immediate needs, identify market opportunities and meet long-term objectives. At Texas Capital, we do more than build business success. We build long-lasting relationships.

Requirements

• 3-5 years of experience in email marketing or digital marketing preferred
• Familiarity with Salesforce Marketing Cloud (Email Studio, Journey Builder, Automation Studio) is a plus
• Basic understanding of HTML and email design principles
• Strong attention to detail and organizational skills
• Analytical mindset with interest in campaign performance and optimization
• Excellent communication and teamwork skills
• Ability to learn quickly and adapt in a dynamic environment
• Bachelor's degree in marketing, communications, business, or related field preferred

Responsibilities

• Facilitate the execution of email marketing campaigns, including content setup, segmentation, testing, and deployment
• Collaborate with Marketing, Enablement, and Technology teams to ensure campaign alignment and consistency
• Support the creation and maintenance of email templates, Cloud Pages, and subscription lists
• Help monitor campaign performance and contribute to reporting and insights
• Participate in A/B testing efforts (e.g., subject lines, content variations) to improve engagement
• Assist in quality assurance checks, including link validation, landing page accuracy, and tracking parameters
• Help maintain deliverability standards and support list hygiene practices
• Stay informed on Salesforce Marketing Cloud (SFMC) features and email marketing best practices
• Contribute to workflow improvements and documentation
• Perform additional tasks and support ad hoc projects as needed

Benefits

• health insurance coverage
• wellness program
• fertility and family building aids
• life and disability insurance
• retirement savings plans with a generous 401K match
• paid leave programs
• paid holidays
• paid time off (PTO)

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Credit Intermediation and Related Activities
• Education Level: Bachelor's degree