Email Campaign Developer, KUT/KUTX, Moody College of Communications

University of Texas at Austin

88d • $57,000

About The Position

The Email Campaign Developer will develop a variety of marketing emails that support fundraising, events, stewardship and cultivation goals, as well as internal communication priorities; maintain email production schedule and email calendar. KUT Public Media informs, connects and strengthens the Central Texas community through independent local, regional, national and international news, and transformative music and community storytelling.

Requirements

• Bachelor's degree with major coursework in marketing, communications or related field and three years related experience.
• Two years related experience developing marketing emails using marketing automation platforms.
• Two or more years' experience in development and testing in responsive HTML and CSS.
• Knowledge of using email techniques such as batching and contact filters.
• Proficiency in Microsoft Office and WordPress.
• Proven ability to prioritize, manage and organize multiple projects that consistently meet deadlines and budget.
• Demonstrated ability to work in a collaborative team environment.
• Overall excellent written, verbal and interpersonal communication skills.

Nice To Haves

• Working knowledge of Emma, an email marketing software.
• Experience using Litmus or similar tool for developing emails and for QA testing.
• Experience with graphic design and using Adobe Creative Suite.
• Ability to write clear and compelling content.
• Public broadcasting experience.

Responsibilities

• Develop a variety of HTML emails (including mobile) that support fundraising, sponsorship, events, audience engagement (content newsletters), stewardship and cultivation goals, as well as internal communication priorities.
• Maintain day-to-day email production schedule including the creation, development, testing and execution of email campaigns for targeted email communications.
• Generate creative ideas for email design and campaigns.
• Oversee automated and recurring email campaigns.
• Work closely with the KUT News, Texas Standard and KUTX 98.9 content teams on email strategy and audience engagement.
• Assist in developing A/B test strategies and performing A/B tests to optimize email performance.
• Devise and implement email segmentation, using testing and targeting to maximize acquisition and conversion.
• Create email analytics reports.
• Develop design and QA guidelines for email campaigns.
• Stay up-to-date on email best practices and ensure all messages adhere to them including best practices for accessibility in email design.
• Pro-actively participate in development strategies, membership initiatives, and regular team meetings.
• Work closely with colleagues across the station, of all different backgrounds and skills.

Benefits

• Competitive health benefits (employee premiums covered at 100%, family premiums at 50%)
• Optional Vision, Dental, Life, and Disability insurance options.
• Generous paid vacation, sick time, and holidays.
• Teachers Retirement System of Texas, a defined benefit retirement plan.
• Additional Voluntary Retirement Programs: Tax Sheltered Annuity 403(b) and a Deferred Compensation program 457(b).
• Flexible spending account options for medical and childcare expenses.
• Staff tuition assistance once eligible.
• Expansive employee discount program including athletic tickets.
• Free access to UT Austin's libraries and museums.
• Free rides on all UT Shuttle and Austin CapMetro buses.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: Bachelor's degree
• Number of Employees: 251-500 employees