Ecommerce Manager

Parachute Home • Los Angeles, CA

76d • $95,000 - $115,000

About The Position

We’re seeking an E-Commerce Manager to lead and continually enhance Parachute’s digital storefront. Your mission is to create an engaging, easy-to-navigate shopping experience that drives conversion and sales across all product categories. This role ensures the site reflects the brand’s evolving identity, delivers a seamless and inspiring customer journey, and integrates strategically with marketing, creative, merchandising, and operational initiatives. The ideal candidate combines strong Shopify expertise, is highly analytical, and an elevated eye for brand presentation and digital merchandising.

Requirements

• 5+ years in ecommerce site merchandising/commerce operations at a multi-SKU DTC/retail brand; track record of moving conversion/AOV/attach.
• Strong proficiency with Shopify and proven experience managing site merchandising, launches, and content updates.
• Exceptionally analytical: fluent in ecommerce merchandising or marketing analytics; Looker or similar BI preferred.
• Operator’s mindset: deadlines, SLAs, and defect prevention are second nature; attention to detail is crucial.
• Strong merchandising POV with commercial instinct and brand taste; balance story and performance.
• Cross-functional driver & communicator who turns insights into decisive actions.
• Familiarity with tools: Shopify, analytics (GA4, Looker), session insights (Clarity/ContentSquare), reviews/UGC, rec engines, Sheets/Excel, task trackers (Asana/Jira), basic GTM literacy.

Responsibilities

• Define & own the Site Merchandising Scorecard; set targets, publish weekly readouts, and drive data-backed actions.
• Create a site experience that reflects Parachute’s evolving brand identity, seasonal campaigns, and design standards.
• Optimize site navigation, merchandising strategy, and product pages to drive conversion and deliver a frictionless shopping experience across desktop and mobile.
• Implement a clear visual merchandising hierarchy and on-site storytelling that reflects the brand’s ethos and collection inspiration.
• Apply best practices in UX, site architecture, conversion optimization, and mobile responsiveness.
• Own the GTM calendar for the website (seasonal refreshes, promos, campaigns); keep dates, dependencies, asset requests and owners tight.
• Run product launches end-to-end: checklists, cross-functional readiness, PDP completeness, price/promo accuracy, on-time publish, with support of Ecom Ops manager.
• Maintain site content accuracy across home page, collections pages, search, navigation, and PDPs; enforce naming/image/alt-text standards.
• Monitor search & navigation hygiene: zero-results spikes, exits, broken links; add synonyms/redirects; keep taxonomy flows working.
• Minimize OOS exposure on key placements; ensure accurate backorder/preorder copy.
• Build briefs, assemble landing pages for active campaigns, QA, and track performance; iterate or swap offers when needed.
• Stay ahead of e-commerce and retail trends, proactively recommending new tools and strategies to enhance customer experience.
• Partner & communicate with Marketing, Creative/Brand, Merchandising, Ops/CX teams, and developers.

Benefits

• Free bedding for a great night’s sleep, an awesome discount and $300 worth of free product a year!
• Health, dental and vision benefits with 100% employee coverage offering.
• Flexible vacation.
• 401k.
• Competitive salary and stock options.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 101-250 employees