E-Commerce Specialist

Shcalo Group Corporation • Novi, MI

419d • $31,200 - $37,440

About The Position

We are seeking a detail-oriented and innovative E-Commerce Specialist to join our dynamic team. In this role, you will be responsible for enhancing our online presence, driving traffic to our e-commerce platforms, and optimizing conversion rates. You will collaborate with various departments to develop and implement effective marketing strategies that align with our business goals. The ideal candidate will have a strong understanding of e-commerce trends, analytics, and digital marketing techniques.

Requirements

• Proven experience in e-commerce management or digital marketing is essential.
• Strong knowledge of conversion optimization techniques and analytics tools (e.g., Google Analytics).
• Familiarity with social media marketing strategies and social media management tools.
• Proficiency in Adobe Creative Suite for designing marketing materials is preferred.
• Experience with copywriting for various digital platforms is highly desirable.
• Understanding of JavaScript is a plus but not mandatory.
• A background in advertising or related fields will be considered an advantage.

Nice To Haves

• Experience with copywriting for various digital platforms is highly desirable.
• Understanding of JavaScript is a plus but not mandatory.
• A background in advertising or related fields will be considered an advantage.

Responsibilities

• Develop and execute e-commerce marketing strategies to increase online sales and improve customer engagement.
• Analyze website performance using analytics tools to identify areas for improvement and implement conversion optimization techniques.
• Manage social media marketing campaigns, including content creation, scheduling, and performance tracking.
• Collaborate with the design team to create visually appealing advertisements and promotional materials using Adobe software.
• Write compelling copy for product descriptions, email campaigns, and social media posts that resonate with target audiences.
• Monitor industry trends and competitor activities to stay ahead in the e-commerce landscape.
• Utilize JavaScript for website enhancements and functionality improvements as needed.
• Report on key performance indicators (KPIs) related to e-commerce initiatives and provide actionable insights.

Benefits

• Health insurance
• Paid time off
• Flexible schedule

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Industry: Merchant Wholesalers, Durable Goods
• Education Level: No Education Listed