E-Commerce Manager

George Washington's Mount Vernon • Mount Vernon, VA

76d

About The Position

George Washington's Mount Vernon is more than a historic estate - it's a living legacy. As our E-Commerce Manager, you'll bring that mission to life online. You'll lead the growth of Mount Vernon's digital retail presence, creating an inspiring, seamless, and engaging shopping experience that connects people everywhere to history and purpose. You'll combine creative vision with data-driven strategy - curating products, optimizing the website, and building campaigns that turn online visitors into lifelong supporters.

Requirements

• Bachelor's degree in Business, Marketing, or a related field.
• 3-5 years of e-commerce management experience, preferably in retail, museum, or heritage-based organizations.
• Proficiency in Shopify or similar e-commerce platforms.
• Experience with Google Analytics and web performance reporting.
• Knowledge of SEO, email marketing (MailChimp, Constant Contact, or similar), and social commerce tools.
• Basic photo editing skills (ISSUU, Canva) and familiarity with content management systems.

Nice To Haves

• Creative problem-solver who thrives in a collaborative, mission-driven team.
• Strong communicator with an eye for design and storytelling.
• Analytical thinker who balances creativity with data-driven decision-making.
• Enthusiastic about connecting audiences to history and purpose through digital retail.

Responsibilities

• Lead and manage Mount Vernon's e-commerce operations across Shopify and other platforms.
• Develop and implement strategies to increase online sales, conversion, and customer engagement.
• Review analytics and sales performance to identify opportunities and emerging trends.
• Collaborate with buyers to plan and showcase product assortments that tell Mount Vernon's story.
• Write compelling product descriptions and ensure all listings are visually and historically accurate.
• Coordinate product photography and ensure consistent, mission-aligned presentation across the site.
• Work with the Media & Communications team to create integrated campaigns that drive awareness and revenue.
• Manage email marketing, social media promotions, and retargeting campaigns to connect with audiences worldwide.
• Support key product launches and commemorations tied to historical anniversaries and events.
• Oversee SEO strategy, metadata, and content optimization to increase organic traffic.
• Enhance the customer experience through thoughtful design, site navigation, and mobile responsiveness.
• Maintain best-in-class checkout flow, payment integrations, and data accuracy across systems.
• Partner with Warehouse and Fulfillment teams to ensure timely and accurate order processing.
• Monitor inventory, shipping performance, and product availability.
• Stay current with e-commerce technologies and trends to keep Mount Vernon at the forefront of digital retail.

Benefits

• 403(b) Retirement plan with employer matching
• Employee recognition at 5 years of service
• Monthly employee events
• Employee referral program
• On-site Library
• Discount on Public Event Tickets
• Discount in the Mount Vernon Shops
• Discount at the Mount Vernon Inn and Food Court Pavilion
• Free Parking
• Health, Vision, and Dental insurance
• Short Term Disability, Long Term Disability, and Life Insurance
• Paid leave for Sick Time, Vacation and Holidays
• Flexible spending account for medical care

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Bachelor's degree
• Number of Employees: 101-250 employees