Summer 2026 E-Commerce Intern, Digital Marketing
About The Position
Digital Marketing Intern – VF Packs (Eastpak, JanSport, Kipling) Location: Jersey City, NJ (Hybrid) Duration: 12-week Summer Internship About Us At VF Packs, we’re home to iconic lifestyle & travel brands Eastpak, JanSport and Kipling. These brands aim to inspire self-expression & adventure, without sacrificing functionality. Our mission is to connect with consumers through meaningful digital experiences while staying true to our heritage of innovation and sustainability. If you’re passionate about marketing and eager to learn in a dynamic, collaborative environment, this internship is for you. What Will You Do? A day in the life of a Digital Marketing Intern at Eastpak, JanSport & Kipling looks a little like this. As an intern on the Ecommerce Team, you will support day-to-day tasks, contribute to email and digital campaign launches. You will work closely with the Ecommerce Team in addition to the Brand Marketing & Creative Team. This is a great opportunity to build foundational ecommerce skills and understand how a digital business operates. This role will be reporting into the Digital Growth Marketing Manager. More details on the role & responsibilities:
Requirements
- Self-starter with curiosity and willingness to learn
- Strong interest in ecommerce, digital marketing or similar fields
- High attention to detail and strong organization skills
- Comfortable working with spreadsheets and basic data analysis
- Ability to manage deadlines in a fast-paced environment
- Strong written and verbal communication skills
Nice To Haves
- Experience using ecommerce platforms (Shopify, Salesforce, etc.)
- Basic familiarity with Excel, Google Analytics, PowerPoint, Content Management Tools
- Coursework or projects related to Ecommerce or Digital Marketing
Responsibilities
- Assist in planning and executing digital marketing campaigns across email, SMS, social media, and paid channels.
- Support Email briefing and QA testing to ensure accuracy across pricing, promotions, images, and content for key launches
- Support the creation and organization of our content calendar, ensuring alignment across all digital channels for key marketing moments
- Help monitor campaign performance and analyze key metrics such as engagement, conversion, and ROI.
- Collaborate with cross-functional teams to ensure brand consistency and optimize user experience.
- Conduct loyalty & competitor research and trend analysis to inform marketing strategies.
- Participate in brainstorming sessions and contribute fresh ideas for upcoming campaigns.
Benefits
- Hands-on experience with real-world digital marketing projects.
- Skill-building workshops and mentorship opportunities.
- Networking with peers and senior leadership.
- A supportive, inclusive culture that values creativity and growth.
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What This Job Offers
Career Level
Intern
Education Level
No Education Listed
