E-Commerce Coordinator

Beckwood Press•Fenton, MO

6d•Onsite

About The Position

We are seeking a motivated and detail-oriented E-Commerce Coordinator build and manage Beckwood’s e-commerce platform from the ground up. This role will help drive traffic, enhance customer experience, and support revenue growth through digital channels. Currently, Beckwood does not have an established e-commerce operation. This role will be responsible for evaluating platforms, launching our first online storefront, and managing all ongoing e-commerce operations—from product setup and pricing to site maintenance and performance tracking. The ideal candidate is resourceful, organized, and excited by the challenge of creating something new. This role blends strategy with execution and requires comfort working independently while collaborating closely with internal teams and external vendors.

Requirements

Bachelor’s degree in Marketing, Communications, Business, or a related field preferred
1–3 years of experience in digital marketing, e-commerce, or related roles
Familiarity with e-commerce platforms such as Shopify, WooCommerce, or Magento.
Basic understanding of Google Analytics, Google Ads, and social media ad platforms.
Strong organizational and project coordination skills with attention to detail.
Proficient in Microsoft Office or Google Workspace; experience with Canva, HubSpot, or email tools a plus.
Creative thinker with an eagerness to learn and a data-driven mindset.

Responsibilities

E-Commerce Platform Development & Launch Lead the creation of Beckwood’s first e-commerce platform, including evaluating website platforms and tools selected by the company.
Build, configure, and launch the e-commerce website, ensuring functionality, usability, and strong customer experience.
Establish workflows, processes, and best practices for ongoing e-commerce operations.
Product & Content Management Create and manage all product listings, including writing descriptions, uploading specifications, and organizing categories.
Photograph products and parts for use on the website (or coordinate photography as needed).
Work closely with vendors and internal stakeholders to determine accurate and competitive pricing.
Maintain product data, pricing updates, and inventory-related content over time.
Ongoing Site Management & Optimization Drive day-to-day website operations, including updates, promotions, and content changes.
Monitor site performance and customer behavior to identify opportunities for improvement.
Support SEO, SEM, and content initiatives to drive traffic and improve visibility.
Build and test landing pages and site enhancements to improve conversion rates.
Marketing & Analytics Support Assist with digital advertising efforts (Google Ads, social media, display, retargeting), ensuring campaigns align with the website and product offerings.
Build and deploy email marketing campaigns, including list management, testing, and performance tracking.
Track and report on key performance metrics such as traffic, conversions, and revenue using tools like Google Analytics and the e-commerce platform.
Prepare monthly performance reports and dashboards with insights and recommendations.
Cross-Functional Collaboration & Research Collaborate with sales, product, and customer service teams to ensure consistent messaging and a seamless customer experience.
Research competitors, market trends, and emerging e-commerce tools to continuously improve the platform.
Serve as the primary point of ownership for Beckwood’s e-commerce presence post-launch.

Benefits

Competitive salary
Bi-annual bonus potential
A team-focused culture with catered lunches, team-building activities, and employee engagement events
Comprehensive benefits package for eligible employees:
Health insurance
Dental and Vision insurance
Life insurance
AD&D coverage
Parental leave
Flexible PTO and sick time
401(k) with employer contribution