DX Consultant

KantarNew York, NY
1d$80,000 - $95,000Hybrid

About The Position

We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. To start a career that is out of the ordinary, please apply... Job Details Location: (Hybrid) New York, 3 World Trade Center, 35th Floor Who We Are Dx Analytics is a digital research and strategy consulting team, born out of a unique combination of digital expertise gained at the forefront of online research, strategy, and activation for some of the world's largest brands. Dx Analytics was formed from Mavens of London, a boutique digital consultancy acquired by Kantar in early 2020 to expand Kantar’s digital analytics & research expertise. Dx Analytics’ work is truly global, across industries and continents. We distinguish ourselves by using search engine and social media data to provide insights into people and their behavior, translating this into online strategies that drive genuine business benefits. Our role is to help brands understand how the digital landscape works, and what they can learn about their customers there, from trends in Google searches and social conversations to the sales uplifts from new forms of digital media. Mining consumer data trails from social listening, eCommerce sites, reviews sites, forums, and blogs, Dx Analytics leverages the large-scale raw data of the internet, and uses it to map and understand the paths that brands should tread, feeding into marketing strategy, product innovation, and more. The Opportunity We are looking for candidates with 0-2 years of relevant experience with intellectual curiosity, a pioneering mind-set, and an undaunted attitude, who want to make a genuine difference to our clients and the way things are done. Associates play a key role in the delivery of projects across Dx Analytics’ portfolio of digital measurement, research, and optimisation programs. They are responsible for the sourcing, extracting, and analyzing of digital data, translating qualitative and quantitative information into strategies for our clients.

Requirements

  • We do need you to be clever, inquisitive, keen to learn, and care about the quality of your work.
  • You will be able to demonstrate a strong academic record (ideally with numeric experience), with a positive mix of extracurricular activities.
  • You will be able to craft impactful insights from the synthesis and analysis of data.
  • Fluency in English is mandatory

Nice To Haves

  • fluency in other languages (especially Spanish)
  • Enthusiasm for learning, with a strong desire to broaden your knowledge across the digital landscape.
  • Exceptional verbal and written communication skills, with the ability to explain complex technical concepts clearly to both expert and non-expert audiences
  • Experience manipulating large, complex datasets
  • Ability to translate data into useful insights and engaging stories
  • Skill in responding to open-ended, creative prompts/instructions
  • Experience discussing data-driven recommendations with decision-makers
  • Experience with Google Analytics, Adobe Analytics, Facebook for Business, Google Ads, and/or other digital media tools would be an edge, but not required

Responsibilities

  • End-to-end delivery of quantitative and qualitative analysis of data, identifying insights that answer client questions and drive informed decision making
  • Day to day communication with client stakeholders, including the presentation of data-driven outputs, to identify client needs and build relationships with key stakeholders.
  • Using novel software, including Dx Analytics’ own proprietary technology in Python, to identify and extract online datasets.
  • Assisting Dx Analytics in the creation of whitepapers and showcase materials.
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