Driver Experience Advisor

Hirschbach Motor LinesFort Worth, TX
10d

About The Position

The Driver Experience Advisor serves as a strategic and relational support partner for both lease-purchase operators and company drivers. This role integrates coaching, operational oversight, and business mentorship to build trust, drive performance, and increase retention. By combining data-driven insights with personal connection, the Advisor plays a critical role in ensuring drivers are informed, engaged, and supported throughout their lifecycle at Hirschbach.

Requirements

  • 3+ years of experience in transportation or logistics, preferably with driver-facing responsibilities
  • Demonstrated strength in identifying root causes and applying structured problem-solving
  • Strong financial acumen, especially related to small business or lease-purchase operations
  • High emotional intelligence with the ability to coach, persuade, and resolve conflict
  • Proficiency in Microsoft Office Suite, AS400, and transportation tools (e.g., Geotab, Workhound)
  • Excellent verbal and written communication skills

Nice To Haves

  • Bachelor’s degree in business, Transportation, or a related field preferred

Responsibilities

  • Build strong personal relationships with drivers by understanding their goals, family priorities, and work preferences.
  • Conduct regular check-ins and one-on-one conversations to address satisfaction, performance, and retention risk.
  • Authorized to engage cross-functionally across all Hirschbach departments to address and resolve issues contributing to driver turnover.
  • Collaborate with Driver Leaders to align on driver concerns (e.g., low miles, home time, pay, equipment) and maintain proactive communication.
  • Serve as a liaison between drivers and departments including Recruiting, Safety, Payroll, and Maintenance to resolve friction points and improve experience.
  • Use Workhound to monitor weekly feedback, identify trends, and directly address actionable driver comments.
  • Conduct coaching interventions based on service, safety, or customer service issues, particularly with drivers in the bottom 20% of performance metrics.
  • Facilitate transitions during fleet changes and ensure driver history is preserved and shared with appropriate teams.
  • Act as a business coach for lease-purchase operators, providing guidance on: Lease structure and expectations Weekly financial planning and forecasting Fuel optimization and maintenance planning Tax planning (via ATBS or CPA referrals)
  • Analyze driver data to identify underperforming drivers and provide targeted coaching (e.g., HOS utilization, Lytx camera performance, tablet usage).
  • Promote utilization of internal tools like Luma and other educational resources to improve driver understanding and performance.
  • Track key performance indicators: bonus eligibility, production, safety incidents, preventable accidents, and Workhound satisfaction.
  • Maintain at-risk driver logs in AS400; resolve flagged items through cross-functional collaboration.
  • Lead root cause analysis to uncover drivers’ reasons for disengagement or resignation and recommend systemic fixes.
  • Participate in weekly retention meetings and escalate critical issues when needed.
  • Collaborate with operations to achieve fleet goals including: Reducing turnover to <90% Increasing miles per truck to 2,500 per week Improving safety performance and reducing preventable accidents Raising the percentage of drivers qualifying for bonuses
  • Partner with the Driver Experience and Operations teams to continuously improve the driver’s journey.
  • Identify and address systemic issues such as inconsistent communication, payroll errors, or delayed shop repairs.
  • Support change management initiatives (e.g., new pay models, technology rollouts) by acting as a voice of the driver and ensuring transparent communication.
  • Share frontline insights to inform leadership decisions and continuous improvement efforts.
  • Participate in process improvement initiatives and contribute to internal projects as assigned.

Benefits

  • Bonus incentives to reward your impact!
  • Day-one benefits including medical, dental, vision, and company-paid disability & life insurance.
  • 120 hours of PTO — available on your first day!
  • Work from home up to 160 hours after just 6 months.
  • 401(k) with company support.
  • A team culture that values YOU, your growth, and your leadership.
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