Doctor Liaison & Partnership Development

Rock Dental Brands•Rochester, MN

About The Position

Rock Dental Brands, a leading innovator in the Dental Support Organization (DSO) industry has an amazing opportunity to join our marketing team as a Doctor Liaison & Partnership Development manager. Our team is here to serve our clinics and create marketing strategies to grow our business. We’re eager to find team members who can work both independently and with their team to serve our clinics. We are seeking a highly motivated and strategically-minded Doctor Liaison & Partnership Development manager to lead our targeted B2B outreach and relationship-building strategy. This crucial role acts as a dedicated liaison to our network of general dentistry partners, with the primary measure of success being the direct growth in high-quality patient referrals and achievement of defined growth KPIs. This role is a hands-on, field-facing position responsible for designing, enabling, and executing programs that strategically position our existing doctors as clinical experts and leaders in their respective markets. If you thrive on relationship-building, possess a strong sales acumen, and are driven by measurable growth targets, this is your opportunity.

Requirements

Bachelor’s degree
Proven experience in Public Relations, Strategic Communications, or Event Marketing (3+ years).
Demonstrable experience in B2B sales, relationship management, or clinical outreach is highly preferred.
Track record of working with KPIs that directly drive revenue or patient volume.
Detail oriented and focused on quality
Highly collaborative and able to work with internal and external stakeholders
Critical thinker and problem solving skills
Great interpersonal and organizational skills

Nice To Haves

Experience working with physician/dentist offices is a major plus.

Responsibilities

Define, document, and champion the local physician network strategy.
Develop the clinical and sales-focused messaging, toolkits, and collateral that Practice Managers use to build and maintain confident B2B relationships.
Focus outreach on positioning our specialty doctors as leading experts for care.
Create, maintain, and manage a recurring outreach program with a reporting dashboard to monitor growth, performance, and key metrics from each partnering channel.
Achieving defined growth KPIs related to referral volume and patient quality.
Provide regular, data-driven reporting to the leadership team and providers.
Analyze performance by geography, channel, and individual Practice Manager, then develop and execute on plans to improve traffic and close identified gaps.
Lead the communications strategy training for new doctor and clinic integrations.
Ensure new partners are successfully onboarded to the community partner network and equipped with necessary materials to drive patient flow.
Develop and maintain ongoing, strong relationships with key external partners.
Coordinate targeted outreach activities and limited, professional education events to support the referral network.
Craft, coordinate, and execute CRM/email marketing for projects including doctor onboarding, existing patient communications, and partner updates.
Maintain a centralized calendar of partnership activities across more than 120 clinics.
Manage deadlines, budgets, and track key metrics.