District Optical Manager

Midwest Vision PartnersSandusky, OH
3dHybrid

About The Position

District Optical Manager (DOM) Job Summary Midwest Vision Partners is seeking a District Optical Manager (DOM) to act as a subject matter expert and performance manager across multiple locations. This hands-on leadership role will focus on driving optical revenue through coaching, talent management, and fostering a high-performing team culture. The DOM will bridge the gap between clinical practice management and optical growth. This is a Hybrid role: 2 days in office: Ohio Based Only

Requirements

  • 5+ years in Optical Sales, with at least 2 years in a multi-unit or district leadership role.
  • Deep knowledge of optical products (e.g., upgraded lens materials, AR coatings, progressive lens tiers).
  • Proven track record of onboarding opticians and improving KPIs through hands-on coaching.
  • Experience in managing operational workflows and ensuring adherence to policies and order accuracy.
  • Financial Acumen: Ability to analyze performance drivers (e.g., capture rates, average selling price) and identify root causes.
  • Creative Problem Solving: Quickly executing creative solutions to improve sales results.
  • Collaborative Leadership: Influence teams through solution-oriented discussions and coaching, while holding team members accountable.

Responsibilities

  • Accountable for achieving monthly sales quotas, taking proactive actions to ensure all locations meet their targets.
  • Present detailed commentary in Monthly Business Reviews, analyzing the financial performance drivers.
  • Spend time on-site in dispensaries, modeling sales techniques, reinforcing training, and offering direct assistance.
  • Hold teams accountable to key performance indicators (KPIs), including coatings, upgrades, and error rates.
  • Partner with HR and Practice Managers (PMs) to interview, onboard, and train new hires, and create Personal Improvement Plans (PIPs) for underperforming team members.
  • Work with PMs to align optical sales with clinical practice management.
  • Ensure uniformity across the district by optimizing and enforcing Standard Operating Procedures (SOPs) and driving the adoption of new patient flow initiatives.
  • Maintain strict adherence to quality control protocols, discount policies, and product integrity, focusing on MVP-preferred products.
  • Manage relationships with local representatives to serve office needs and budget efficiently.
  • Act as the vital link between local staff, operational managers, and Optical leadership.
  • Distribute daily huddle emails and weekly recaps to highlight wins, progress, opportunities, and key initiatives.
  • Champion MVP initiatives, leading group meetings with a solution-oriented, high-energy mindset.
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