Director, TVAD

Tinuiti
10d$120,000 - $140,000Remote

About The Position

Who we are: Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it. With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: Love Growth. Hate Waste. We support 100% remote work for this role! We’d love to hear from you if: Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch. As the Director, TV, Video, Audio, & Display you will: Client Management & Leadership: Lead a portfolio of clients, ensuring strategic alignment of account team recommendations with client objectives and fostering trust with senior client stakeholders, while partnering with internal leadership to address escalations and facilitate timely issue resolution. Proactively Identify high-value moments to present, connect, and meet with the key client stakeholders to build and maintain strong relationships, provide insight, and influence change Client Onboarding & Transitions: Oversee client onboarding, offboarding, and account transitions, ensuring seamless experiences and maximizing account potential through the introduction of new ideas, strategies, and growth opportunities. Ensure we are accurately and efficiently delivering on ad operations (tracking) requirements, and partner with the ad ops team to provide best-in-class guidance for clients where needed Team Leadership and Development: Responsible for providing timely feedback, coaching, and evaluation of team members' goals and tasks, conducting weekly 1:1 meetings to offer ongoing support, ensuring adherence to scorecard tasks, effectively managing client relationships, delivering best-in-class products, fostering team building, and facilitating career growth through clear goal-setting, feedback loops, and educational development, while maintaining certifications and staying updated on industry trends and best practices through continuous learning initiatives Business Acumen and Financial KPIs: Collaborate closely with Pod Leader and Directors throughout the pod to achieve financial targets and objectives, ensuring efficiency with staffing plans and allocations as well as client margin Innovation and Thought Leadership: Stay at the forefront of industry, consumer, platform, and relevant vertical trends.Implement cutting-edge tactics and technologies. Drive innovative ideas and approaches to enhance campaign effectiveness and bring true value to our clients Client Education: Equip clients with the knowledge and confidence to speak about strategic directions and decisions, reinforcing their trust in our expertise Industry Expertise: Maintain and apply an in-depth knowledge of market developments, emerging trends, and best practices of the client’s business, and the industry overall, to enhance client strategies and recommendations Media Landscape Knowledge: Master management of scaled advertising campaigns on streaming TV, online video, linear TV, digital audio, and display. Speak knowledgeably with clients regarding macro trends in the media landscape and provide advice for long-term, sustainable campaign success in a changing media environment. Strategic Planning: Create monthly, quarterly, and annual plans for client campaigns, incorporating data from media planning tools to formulate actionable recommendations. Advocate for Tinuiti’s recommendation with client team leadership. Internal Expert: Act as an evangelist for TV, Audio, and Display solutions within the agency and train junior team members on new technologies and techniques that can provide incremental value to clients.

Requirements

  • 10+ years of experience in TV, Audio, and Display roles with a proven track record of executing successful campaigns
  • Management experience required.
  • Mastery of principles of marketing data analysis, including A/B testing, incrementality, statistical significance
  • Demonstrated success analyzing data and using analytics tools to drive marketing decisions
  • Advanced computer skills including Google Suite, Microsoft Excel & PowerPoint
  • Ability to multitask, prioritize, and manage time effectively across clients, multiple partner relationships, and internal initiatives.
  • Excellent communication and interpersonal skills, with the ability to work effectively with external and internal teams.

Nice To Haves

  • MBA or experience in finance, consulting, or like industries a plus.
  • Experience with SQL

Responsibilities

  • Client Management & Leadership: Lead a portfolio of clients, ensuring strategic alignment of account team recommendations with client objectives and fostering trust with senior client stakeholders, while partnering with internal leadership to address escalations and facilitate timely issue resolution. Proactively Identify high-value moments to present, connect, and meet with the key client stakeholders to build and maintain strong relationships, provide insight, and influence change
  • Client Onboarding & Transitions: Oversee client onboarding, offboarding, and account transitions, ensuring seamless experiences and maximizing account potential through the introduction of new ideas, strategies, and growth opportunities. Ensure we are accurately and efficiently delivering on ad operations (tracking) requirements, and partner with the ad ops team to provide best-in-class guidance for clients where needed
  • Team Leadership and Development: Responsible for providing timely feedback, coaching, and evaluation of team members' goals and tasks, conducting weekly 1:1 meetings to offer ongoing support, ensuring adherence to scorecard tasks, effectively managing client relationships, delivering best-in-class products, fostering team building, and facilitating career growth through clear goal-setting, feedback loops, and educational development, while maintaining certifications and staying updated on industry trends and best practices through continuous learning initiatives
  • Business Acumen and Financial KPIs: Collaborate closely with Pod Leader and Directors throughout the pod to achieve financial targets and objectives, ensuring efficiency with staffing plans and allocations as well as client margin
  • Innovation and Thought Leadership: Stay at the forefront of industry, consumer, platform, and relevant vertical trends.Implement cutting-edge tactics and technologies. Drive innovative ideas and approaches to enhance campaign effectiveness and bring true value to our clients
  • Client Education: Equip clients with the knowledge and confidence to speak about strategic directions and decisions, reinforcing their trust in our expertise
  • Industry Expertise: Maintain and apply an in-depth knowledge of market developments, emerging trends, and best practices of the client’s business, and the industry overall, to enhance client strategies and recommendations
  • Media Landscape Knowledge: Master management of scaled advertising campaigns on streaming TV, online video, linear TV, digital audio, and display. Speak knowledgeably with clients regarding macro trends in the media landscape and provide advice for long-term, sustainable campaign success in a changing media environment.
  • Strategic Planning: Create monthly, quarterly, and annual plans for client campaigns, incorporating data from media planning tools to formulate actionable recommendations. Advocate for Tinuiti’s recommendation with client team leadership.
  • Internal Expert: Act as an evangelist for TV, Audio, and Display solutions within the agency and train junior team members on new technologies and techniques that can provide incremental value to clients.

Benefits

  • Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged. When you prioritize time for yourself, you're able to bring your best self to work. That’s why we offer unlimited paid time off, a fully remote environment, and flexibility to take the time you need, when you need it. On top of that, we provide 20 paid holidays, including multiple long weekends, to ensure you have dedicated time to step away and disconnect. We're proud to offer above-industry standard work-life balance, consistently rated as one of the most loved benefits by Tinuitians year after year.
  • Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts
  • Retirement: Match up to 4% of your contributions at 100% with immediate vesting
  • Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity
  • Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child.
  • Learning and Development: On-demand learning (powered by LinkedIn Learning), mentorship program, leadership and management development programs and resources
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