Director, Strategy

Targetbase • Raleigh, NC

1d • Hybrid

About The Position

As a data-driven, strategic marketing agency, we believe our clients become stronger when they leverage the wealth of information consumers provide every day. At Targetbase, we integrate technology, analytics, creative, digital and strategy to create a better consumer experience, which improves consumer engagement and drives a more profitable outcome for clients.
JOB SCOPE & PURPOSE
The Director within the Strategy group will contribute to the strategic marketing direction for our clients, based on company objectives, data-driven customer insights, and competitive assessments. He/she must be a subject matter expert in consumer-centric marketing. This role requires an exceptionally motivated and passionate individual who is highly driven, talented, and hardworking and who wants to be rewarded for creating significant growth for Targetbase.

Requirements

• Minimum of 10+ years of business experience in consumer/strategic marketing
• Proven success in managing, developing, and launching consumer-centric marketing initiatives
• 10+ years of experience gained in 2 or more industry sectors, e.g., Telecom, Retail, Packaged Goods, Healthcare, Strategy Consulting, Marketing Services, or Advertising
• Minimum requirements include a Bachelor’s Degree; a Master’s Degree is preferred
• Proven ability to create and deliver marketing strategies
• Proven ability to stay current and knowledgeable on emerging technologies impacting consumers and purchasing behavior
• Proven ability to build and maintain positive trusted relationships with internal and external clients
• Strong presentation skills with the ability to think on his/her feet
• Strong collaboration and listening skills
• Candidates must live in the Raleigh, NC area and willing to be in office on required days

Nice To Haves

• Experience in consultative selling is a plus

Responsibilities

• Possesses overall responsibility for the strategic deliverables for assigned projects
• Contributes to the development of effective marketing strategies for clients as they relate to consumer-centric marketing
• Contributes to the creation of revenue growth via the design and sale of innovative solutions for existing clients
• Ensures excellent service delivery to clients; responsible for collaborating with a multi-functional team and providing them the knowledge and enablement to ensure all delivery is “on strategy”

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Number of Employees: 501-1,000 employees