Director, Strategic Account Management - CVS Media Exchange (CMX)

CVS Health•Boston, MA

11d•Hybrid

About The Position

At CVS Health, we’re building a world of health around every consumer and surrounding ourselves with dedicated colleagues who are passionate about transforming health care. As the nation’s leading health solutions company, we reach millions of Americans through our local presence, digital channels and more than 300,000 purpose-driven colleagues – caring for people where, when and how they choose in a way that is uniquely more connected, more convenient and more compassionate. And we do it all with heart, each and every day. CVS Media Exchange [CMX] is dedicated to driving measurable outcomes for our suppliers, merchants, stores, GMs, brand advertisers, and agencies. Our full-funnel ad solutions leverage CVS’s in-store and online data, extensive reach, and to provide measurable results for our clientele. With a range of flexible pricing and buying models, including self-service; these solutions help businesses build brand awareness, engage with CVS consumers, and convert CVS consumers to shoppers. The Director, Strategic Account Management will lead and develop a high-performing team of Senior Account Managers and Account Managers, driving strategic client relationships, optimizing media execution, and ensuring measurable outcomes for suppliers, advertisers, and agencies. This leader is responsible for team growth and delivering on business objectives through effective collaboration and innovation. The ideal candidate is a strategic and collaborative leader with extensive experience in account management, proven ability to develop high-performing teams, and a track record of driving measurable business growth through innovative media solutions and exceptional client partnerships.

Requirements

10+ years’ experience in account management, media planning, digital marketing, or retail media (CPG/retail preferred).
5+ years proven experience in leading and developing teams.

Nice To Haves

Strategic Planning & Execution: Expertise in overseeing Joint Business Planning (JBP) and developing media strategies that align with supplier and advertiser growth objectives
Client & Supplier Relationship Management: Ability to serve as executive sponsor for key accounts, ensuring high-level engagement, satisfaction, and long-term partnership growth
Performance Optimization: Advanced skills in monitoring campaign performance using KPIs and data-driven insights, guiding teams to optimize outcomes and deliver actionable recommendations
Cross-Functional Collaboration: Experience partnering with sales, merchandising, insights, strategy, and billing teams to drive strong results and advertiser satisfaction
Analytical & Reporting Skills: Proficiency in performing in-depth data analysis, delivering accurate campaign performance reports, and presenting insights to senior leadership
Mentorship & Team Development: Commitment to mentoring team members, fostering professional growth, and sharing best practices to support continuous improvement and revenue growth
Communication & Presentation: Excellent written and verbal communication skills, with the ability to present clearly and effectively to internal stakeholders and external partners
Strategic Influence & Industry Knowledge: Ability to influence supplier investment, drive growth through innovative media solutions, and stay abreast of industry trends, analytics platforms, and emerging technologies
Bachelor’s degree in Business, Marketing, or a related field or equivalent (HS Diploma and 4 years of experience)

Responsibilities

Team Leadership & Development Lead, mentor, and develop a team of Senior Account Managers and Account Managers, fostering professional growth and a culture of continuous improvement
Set clear performance expectations, provide regular feedback, and conduct ongoing coaching to elevate team capabilities.
Share best practices and drive adoption of innovative strategies to maximize revenue growth and client satisfaction.
Strategic Planning & Oversight Partner with Industry Managers to oversee Joint Business Planning (JBP) efforts, ensuring alignment of media strategies with supplier and advertiser growth objectives
Guide the creation of campaign strategies and audience targeting recommendations across brands and product lines.
Approve strategic supplier growth proposals, leveraging deep understanding of client business goals and marketing objectives.
Client & Supplier Relationship Management Serve as executive sponsor for key supplier and advertiser relationships, ensuring high-level engagement and satisfaction.
Support the team in managing day-to-day business, resolving escalations, and identifying opportunities for incremental revenue.
Champion education of clients on performance metrics, insights, and optimization strategies.
Campaign Execution & Performance Optimization Oversee the end-to-end campaign lifecycle, ensuring precision in launch, optimization, and wrap-up across all accounts
Monitor campaign performance using KPIs and data-driven insights, guiding the team to optimize outcomes and deliver actionable recommendations.
Cross-Functional Collaboration Partner with sales, merchandising, insights, strategy, and billing teams to drive strong results and advertiser satisfaction
Ensure seamless execution and accurate delivery of campaigns through effective collaboration with internal stakeholders.
Support monthly billing processes and maintain oversight of campaign tracking systems.
Strategic Influence & Thought Leadership Present key issues, insights, and recommendations to senior leadership with clarity and strategic vision.
Influence supplier investment and drive growth through innovative media solutions and data-driven strategies.
Stay abreast of industry trends, analytics platforms, and emerging technologies to inform team strategy and client recommendations

Benefits

Affordable medical plan options, a 401(k) plan (including matching company contributions), and an employee stock purchase plan.
No-cost programs for all colleagues including wellness screenings, tobacco cessation and weight management programs, confidential counseling and financial coaching.
Benefit solutions that address the different needs and preferences of our colleagues including paid time off, flexible work schedules, family leave, dependent care resources, colleague assistance programs, tuition assistance, retiree medical access and many other benefits depending on eligibility.

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