Director, Product Management

OraSure Technologies Inc.
6d$129,000 - $233,000

About The Position

At the OraSure family of companies, our innovative sample management solutions and diagnostics unlock access to accurate, essential information that advances health and well-being globally. Our products include molecular sampling kits for the genome, microbiome and proteome and rapid diagnostics for infectious diseases. The Director, Product Management – Sample Management Solutions will play a key role in driving growth of the Sample Management Solutions (SMS) business within OTI, including the Genomics collection portfolio, Microbiome collection portfolio, Colli-Pee urine collection portfolio and HEMAcollect blood collection portfolio. This role will operate in a player/coach model. The Director will have direct responsibility for driving certain product lines and innovation projects (player) and will also lead a team of high performing product management associates in managing the remainder of the portfolio and innovation programs (coach). This position will play a key role in leading 1) the development and execution of the product roadmap for the sample management portfolio, including new product introduction and product lifecycle management; 2) development and execution of the business strategy to drive commercial success of the products within the portfolio; and 3) all other aspects of on-going product support for the assigned portfolio of products. The Director will work closely with other cross-functional leaders in the execution of these responsibilities and will ensure that business projects within the SMS portfolio are executed effectively and efficiently.

Requirements

  • Bachelor’s Degree in business or science related field is required. PhD or MBA are highly desirable
  • 10+ years of experience in product management or related function. Prior product management experience in the medical devices industry (particularly diagnostics) is highly desirable
  • Strong track record of leading successful new product introductions with hands-on product development experience ranging from concept through product launch
  • Significant experience identifying and quantitatively assessing business opportunities and developing business plans to support
  • Experience conducting market research studies to understand customer needs and market trends leading to identification of new product and business opportunities
  • Experience working directly with a sales team to set and meet sales targets.
  • Experience developing key opinion leader relationships and external partnerships
  • Experience managing and coaching direct reports and developing high performing associates and teams
  • Ambitious, self-motivated individual with the ability to lead teams in completing complex projects without significant oversight
  • Consistent delivery of high-quality work product with appropriate attention to detail
  • Strong understanding of product development processes from product concept to commercialization and product lifecycle management and from launch to product rationalization. Demonstrated ability to lead others through these processes.
  • Must be able to achieve results in a cross-functional team environment, exhibiting formal and informal leadership skills and strong goal / results orientation.
  • Ability to lead a team of high-performing individuals to meet growth objectives & strategic imperatives within the program or product area
  • Proven track record developing, driving and maintaining high performing product lines and achievement of product financial targets
  • Outstanding communication skills, including written and oral communication to senior executive audiences
  • Ability to travel throughout the US/Canada and internationally

Nice To Haves

  • PhD or MBA are highly desirable
  • Prior product management experience in the medical devices industry (particularly diagnostics) is highly desirable

Responsibilities

  • Lead a team in developing and executing a multi-year product roadmap for the SMS business by identifying and quantifying market opportunities, developing and assessing product concepts, and driving the development and commercialization of the products.
  • Establish and execute product lifecycle management plans for each product line within the portfolio, including evolution of claims, COGS reduction, pricing analysis, SKU consolidation and product rationalization.
  • Provide strategic leadership to the cross-functional teams for product development projects. Provide input as the voice of customer through all stages of product development, and provide clear direction to the cross-functional team.
  • Maintain a prioritized list of product initiatives and work closely with cross-functional leaders to ensure support and resourcing according to the prioritization. Clearly and quantitatively justify projects by creating business cases and forecasting customer acceptance.
  • Work cross-functionally with leaders in other departments, including R&D, regulatory and clinical affairs, operations, finance, downstream marketing and sales.
  • Serve as a product expert, developing a deep understanding of the products in the portfolio and their applications.
  • Gather and evaluate customer input and be the portfolio champion, ensuring product performance meets expectations while exploring ways for continuous product improvement and market adoption growth.
  • Lead the development of the SMS business growth strategy through OTI’s annual strategy playbook process.
  • Lead the team in identifying, assessing and defining new segments for marketing and sales to target, including development of positioning and key messaging and financial projections.
  • Lead market research activities to better understand customer needs and market trends. Generate new insights that lead to the identification of new product and business opportunities.
  • Cultivate and nurture relationships with Key Opinion Leaders, advocacy organizations and external collaborators to drive product awareness and adoption and to advance product initiatives.
  • Read, understand and interpret relevant scientific literature, posters and presentations and synthesize into actionable information that can be shared within the organization.
  • Work with sales leadership to ensure support for key accounts as needed to drive ultimate customer satisfaction.
  • Partner with downstream marketing leaders to support the development of effective marketing plans and marketing collateral.
  • Lead the development of the SMS Long Range Plan 5-year financial projections.
  • Regularly analyze financial metrics to assess the health of the portfolio of products. Determine trends

Benefits

  • Tiered Medical PPO, EPO, Vision and Dental coverage
  • Disability and Life Insurance Benefits
  • Generous 401K plan and company-matching contributions
  • Highly competitive paid time-off
  • Maternity Leave and Parental Leave Coverage
  • Employee Referral Program – you may be eligible for a cash bonus if your referrals are hired
  • Employee Assistance Program
  • Employee Service Recognition
  • Job-related Training Programs
  • Ability to participate in Teams, Committees, Events and Clubs
  • Depending on the role you may be eligible to work in a hybrid environment or fully remotely
  • Free Onsite Parking
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