Director Product Enablement

Aptiv•Troy, MI

8d•Hybrid

About The Position

Product Enablement Director Why join Aptiv? You'll have the opportunity to work on cutting-edge applications, develop breakthrough technologies, and deliver innovative solutions to some of the world’s leading automotive brands. See your work come to life on the road—helping make mobility safer, greener, and more connected. Ready to shape the future of mobility with us? YOUR ROLE This role is open to candidates in Cupertino, walnut creek, California, Boston. MA or Troy, Michigan- Hybrid work, not NOT fully remote. The Product Enablement Director is responsible for developing and executing strategies that ensure internal teams—particularly sales, customer success, and marketing—are fully equipped to understand, position, and deliver the company’s products effectively. This role has autonomy to define initiatives that will address gaps in the product roadmap, and to enhance and accelerate the Go-To-Market results of the Product Management Group. This role acts as key driver and interface between product management, product development and customer-facing teams, ensuring alignment on product capabilities, messaging, and value propositions.

Requirements

Bachelor’s degree in Business, Marketing, Product Management, or related field; MBA preferred.
10 years of expertise in product enablement, product marketing, sales enablement, or related roles.

Responsibilities

Design and lead the product enablement strategy execution across global teams.
Develop scalable enablement programs, including onboarding, training, certifications, and continuous learning initiatives.
Enable Cross-Functional Collaboration within Product Management and internal customer groups
Partner with Global and Regional Sales, (Technical) Business Development, Marketing to align on product launches, updates, and messaging.
Translate complex product features into clear, compelling value propositions for various audiences.
Autonomy to define and develop content based on data analysis
Oversee creating of enablement materials such as playbooks, product guides, competitive battle cards, and training modules.
Ensure up to date, accessible, and tailored content for different roles and regions.
Define KPIs and lead initiatives to continuously improve effectiveness of enablement programs.
Lead enablement efforts for new product launches, ensuring readiness across all customer-facing teams.
Oversee launch communications, trainings and post-launch support.