Director, Pro Channel GTM Strategy

Chamberlain Group•Oak Brook, IL

1d•Hybrid

About The Position

Chamberlain Group (CG) is a global leader in intelligent access and Blackstone portfolio company. Powered by our myQ technology, we make access simple and secure for millions of homeowners, businesses, and communities worldwide. Our flagship brands, LiftMaster® and Chamberlain® , are found in 51+ million homes, and 14 million+ people rely on the myQ® app daily. This is a role within Chamberlain Group's Revenue group. This role will be responsible for defining and leading Pro channel strategy and go-to-market vision, orchestrating partner-centric initiatives that accelerate adoption, align incentives and unlock profitable growth across the professional ecosystem. Requires 10+ years in Sales Leadership, Strategic Planning, Marketing and/or Channel Management with focus in the professional distribution, dealer and installer channel; which should include both and 5+years experience with consumer or commercial durable goods manufacturers and/or distributors; 5+ years as a people manager; experience working in a matrix organization leading direct and indirect teams towards common goals and initiatives and a minimum of a Bachelor's Degree in Business, Marketing or related field.

Requirements

Bachelor's Degree in Business, Marketing or related field; Master's or MBA preferred
10+ years in Sales, Strategic Planning, Marketing and/or Channel Management with focus in professional distribution, dealer and installer channels
5+ years experience with Consumer or Commercial durable goods manufacturers and/or distributors
5+ years as a people manager
Demonstrated ability to champion change and influence and facilitate results in a complex organization
A self-starter who can proactively identify issues/opportunities and recommend actions
Exceptional analytical and conceptual thinking skills; strong financial acumen
Strong results orientation with a proven track record of translating creative solutions to executable outcomes
Outstanding written and verbal communication and interpersonal skills; articulates thoughts and ideas clearly, concisely, and persuasively
Ability to communicate with and influence multiples layers of organizations, including Senior Leadership
Ability to stay calm under pressure while demonstrating a sense of urgency and visionary work ethic to drive business outcomes
High degree of comfort managing multiple, competing priorities in ambiguous environments; ability to work effectively within a fast paced, changing environment
Ability to travel up to 25% - domestically and internationally

Nice To Haves

Cross-functional background with IoT consumer products & services
Understanding of financial concepts and analytics

Responsibilities

Creates and leads the joint business planning process across the Pro channel, including dealers, distributors, and strategic manufacturing partners, ensuring alignment to Chamberlain Group growth, profitability, and share objectives
Direct the development and execution of a channel strategy that achieves business objectives and considers approaches for selling to, through and with our partners
Own Pro channel segmentation and partner strategy, including dealer tiers, distributor models, OEM relationships, and installer personas; ensure strategies reflect partner capabilities, economic models, and route-to-market complexity
Oversee the development of integrated Pro channel customer plans, ensuring alignment to broader channel strategy while clearly articulating differentiated value propositions, selling stories, and economic benefits for each partner segment
Consult with Product, Marketing, Operations, Finance, and Sales to help identify, design, and perform business processes necessary to execute a successful set of programs and promotions
Translate customer growth strategies into executable GTM initiatives, including new segment entry, product launches, solution bundling, pricing and rebate structures, and capability expansion within the Pro ecosystem
Curate alignment of Chamberlain Group vision, objectives and initiatives with channel segmentation, customer needs, market trends and competitive landscape
Direct the deployment of strategic initiatives across the Pro channel, including creation of GTM briefs, audience segmentation, enablement strategies, and execution governance to ensure disciplined rollout and adoption
Own Pro channel persona strategy and enablement, ensuring development of sales tools, technical content, training, and collateral that accelerate partner adoption and effectiveness at each stage of the buying and installation journeyman age a comprehensive ongoing channel situation analysis that monitors consumer trends, new product & service innovation and operational & financial results from industry participants
Manage a comprehensive ongoing channel situation analysis that monitors consumer trends, new product & service innovation and operational & financial results from industry participants
Develop comprehensive channel opportunity & risk overview prioritizing objective achievement through initiatives that accelerate growth & profitability across existing offers, launch new offers and expand channel partners; Implement improvement plans to address unexpected challenges
Partner with Sales, Marketing and Product to ensure development of content and collateral to drive product launches, promotions, key marketing campaigns, and channel or customer-specific programs; Review and direct marketing communication to ensure the overall channel strategy is aligned and conflict is minimized
Quantify partner value and cost to deliver in order to identify pricing targets, resource requirements and overall priorities; Conduct quantitative analysis including ROI and customer acquisition costs across Retail channels
Manage inputs to forecasting and demand planning process including promotional calendar, merchandising strategy and partner funding; participate in demand planning to optimize consensus volume forecasts
Create and prioritize business cases utilizing needs-based segmentation, quantified value versus next best alternative and implementation of Chamberlain Group’s value-added solutions
Build and maintain executive-level relationships with key Pro channel partners, gaining deep insight into their business priorities while aligning Chamberlain Group initiatives to mutual growth objectives
Measure, communicate, and optimize Pro channel GTM effectiveness, using performance insights to drive continuous improvement across programs, launches, and partner engagement
Lead executive-level communication of Pro channel strategy and performance, delivering insights, recommendations, and investment reviews to senior leadership while representing Chamberlain Group externally with partners, trade associations, and industry stakeholders
Comply with health and safety guidelines and rules; managers should also ensure compliance across their teams.
Protect Chamberlain Group’s reputation by keeping information confidential.
Maintain professional and technical knowledge by attending educational workshops, reading professional publications, establishing personal networks, and participating in professional societies.
Contribute to the team effort by accomplishing related results and participating on projects as needed.
Motivate and lead a high performance team by attracting, developing, engaging and retaining team members
Drive the performance management and compensation processes by communicating job expectations, monitoring and evaluating performance, providing feedback and facilitating employee development per the company’s policies
Maintain transparent communication by appropriately communicating organization information to team through department meetings, one-on-one meetings, appropriate email, IM and regular interpersonal communications
Lead and motivate individuals and teams to create a workplace culture that is consistent with the CG mission, vision and values.