Director - Premium Brand Public Relations
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About The Position
The Director, Premium Brand PR will play a key role in leading and executing the global public relations strategy for Marriott International's premium portfolio of brands, working in close collaboration with the premium brand, marketing, and PR teams across regions. This role is vital for creating and maintaining an aligned global narrative for Marriott International's premium brands, embracing and amplifying each brand's unique voice while driving consumer action and brand distinction. The Director will focus on breakthrough PR activations, leveraging media partnerships, and tapping into emerging cultural trends to elevate the premium portfolio. This role emphasizes storytelling around high-profile brand launches, prominent openings, and brand innovations, while amplifying marketing initiatives with strategic PR exposure. The Director will also collaborate with cross-functional partners to ensure brand initiatives have strong media traction, both globally and regionally. A key aspect of the role will be nurturing and leveraging media relationships across various sectors, including consumer, lifestyle, wellness, and entertainment media, to ensure that brand stories resonate with diverse audiences.
