Director, Podcast Marketing

Fox Corporation•New York, NY

About The Position

Red Seat Ventures (RSV), a FOX company, is seeking a strategic and results-oriented Director of Podcast Marketing to oversee marketing and audience growth for its portfolio of creator-led audio properties. This individual will be tasked with designing and executing high-impact, data-driven campaigns that grow audience reach, increase engagement, and elevate program visibility across platforms. As a senior leader within RSV’s marketing function, this role requires a sharp understanding of digital audio trends, performance marketing, and platform partnerships. The ideal candidate brings a disciplined approach to growth, strong analytical acumen, and a track record of building scalable marketing systems. Collaboration across operations, sales, production, and audience development will be essential to success.

Requirements

10+ years of experience in podcast or digital audio marketing, preferably in a media, entertainment, or creator-driven environment
Demonstrated ability to lead audience growth initiatives grounded in data and performance metrics
Deep expertise in the podcast ecosystem, including platform relationships, distribution models, and consumer trends
Proven success managing cross-functional projects in a high-stakes, deadline-driven environment
Familiarity with tools such as Podtrack, Linkfire, or equivalent podcast analytics software
Exceptional communication skills, strategic thinking, and attention to detail

Nice To Haves

Prior experience working directly with on-air talent or influencer brands
Understanding of paid media strategies and podcast ad operations
Background in CRM, lifecycle marketing, or newsletter strategy within the audio space

Responsibilities

Define and lead comprehensive podcast marketing strategies across all RSV audio titles
Serve as the primary stakeholder for campaign development and execution, ensuring alignment with business objectives and brand standards
Manage RSV’s presence and partnerships across podcast platforms, including Apple Podcasts and Spotify
Oversee third-party analytics and attribution platforms to track performance and inform campaign optimization
Design and implement scalable growth campaigns via social media, cross-promotion, and earned media
Collaborate with audience development and sales teams to integrate marketing strategies with monetization goals
Regularly report performance metrics, identifying key insights and areas for continued improvement