Director, Partner Marketing

DXC Technology

About The Position

DXC Technology is a leading enterprise technology and innovation partner delivering software, services, and solutions to global enterprises and public sector organizations — helping them harness AI to drive outcomes at a time of exponential change with speed. With deep expertise in Managed Infrastructure Services, Application Modernization, and Industry-Specific Software Solutions, DXC modernizes, secures, and operates some of the world's most complex technology estates. We are seeking a Director of Partner Marketing to lead our global partner marketing strategy and execution with our most strategic technology partners including Microsoft, SAP, AWS, ServiceNow, and other key alliance partners. This is a high-impact role responsible for driving marketing initiatives that unlock revenue growth through our critical partner ecosystem. Our partner ecosystem is fundamental to continuing to develop and grow DXC's brand in the market. We need a leader who knows how to strategically leverage these relationships to amplify our brand awareness and think innovatively about creating joint marketing programs that showcase our combined value. This role requires someone who can craft compelling partner narratives that elevate DXC's market presence while driving measurable business outcomes. Reporting to the Senior Director, Global Brand, Partner Marketing and Experiences, you will lead a team of experienced marketers and serve as the bridge between our partner organizations, commercial partner teams, and internal marketing functions to create integrated go-to-market strategies that generate demand and accelerate pipeline growth.

Requirements

10+ years of progressive marketing experience with at least 5 years in partner, alliance, or channel marketing roles
5+ years leading and developing high-performing marketing teams
Proven track record developing successful partner marketing strategies with major technology partners that drive measurable lead generation and revenue growth
Strong strategic thinking with ability to translate business objectives into innovative, integrated marketing programs
Exceptional cross-functional collaboration and relationship-building skills with partner marketing counterparts and internal stakeholders
Results-oriented with strong business acumen and understanding of marketing metrics, pipeline development, and revenue attribution

Nice To Haves

Advanced degree in Marketing, Business, or related field
Experience in professional services, consulting, or B2B technology services industry
Global marketing experience with understanding of regional market dynamics
Familiarity with partner relationship management frameworks and co-selling models

Responsibilities

Lead and develop a high-performing global team of partner marketing professionals, providing mentorship, guidance, and strategic direction
Define and execute the overall partner marketing strategy aligned with DXC's business objectives and partner relationships
Establish clear goals, metrics, and KPIs to measure partner marketing effectiveness and ROI
Foster a culture of collaboration, innovation, and continuous improvement within the team
Develop comprehensive marketing strategies that drive lead generation, pipeline acceleration, and revenue growth
Create joint value propositions and go-to-market plans that leverage DXC's capabilities and partner technologies to address customer needs
Lead a team responsible for designing and implementing integrated marketing campaigns, in partnership with the Demand Generation team, across multiple channels including digital, events, and content
Identify and pursue co-marketing opportunities, joint solution launches, and strategic initiatives with partner organizations
Partner closely with the commercial partner team to align marketing strategies with business development priorities and partner account plans
Collaborate with the Strategic Marketing team to ensure partner messaging aligns with strategic business initiatives
Work with Demand Generation team to integrate partner campaigns into broader demand programs and optimize lead flow and conversion
Coordinate with Communications teams to amplify partner announcements, thought leadership, and success stories
Engage with Events teams to maximize partner presence and impact at industry conferences, partner events, and DXC-hosted experiences
Align with business unit leaders to ensure partner marketing supports vertical-specific opportunities and solutions
Partner with Demand Generation team to establish measurement frameworks to track campaign performance, lead quality, and revenue attribution from partner marketing initiatives
Analyze marketing metrics and business outcomes to optimize program effectiveness and investment allocation
Provide regular reporting and insights to senior leadership on partner marketing performance and impact
Manage partner marketing budgets and resources to maximize efficiency and results