Century Communities Careers - Director or Marketing

Century Communities•Greenwood Village, CO

56d•$85,000 - $115,000

About The Position

The Marketing Director is responsible for exploring, testing, and implementing marketing activities to generate traffic to onsite sale offices and is also responsible for coordinating all new community model homes and sales office design and installation with in assigned division.

Requirements

Success handling multiple projects and working in a fast-paced environment while remaining calm and positive.
Ability to effectively work with managers and employees at all levels and develop positive relationships and productive culture.
Well-developed interpersonal skills and the ability to get along with diverse personalities.
A "roll-up-your-sleeves" personality and is comfortable working "hands-on."
Excellent written and verbal communication skills.
Capacity to adapt to changing environments.
A college degree is preferred but not required.
Preferred minimum of 8 years of marketing experience plus experience with home-building real estate, construction, or both.
Highly proficient in Microsoft applications, Excel, PowerPoint, Word.

Responsibilities

Work with the Vice President of Sales & Marketing to develop an overall marketing plan, budget, and execution.
Evaluate, edit, and approve all print and digital advertising.
Establish and maintain all vendor relationships.
Communicate job expectations to work productively with the marketing team.
Oversee new community setups and closeouts.
Coordinate sales office design with the onsite construction team and graphic displays with the marketing team.
Ensure that all collateral is correct and maintain status with the onsite sales managers.
Evaluate and recommend the staff and operational changes that maximize department output to meet sales goals.
Compile and execute weekly marketing meetings with the team.
Identify, monitor, and recommend solutions to field discoveries and inefficiencies to problem solve with the Director.
Maintain, manage, and increase all Co-ops in the realtor loyalty program.
Create Realtor Community Snapshots for quick reference w/ regard to floor plans/pricing/included features in digital and hard copy format.
Market the Realtor Loyalty program.
Work with sales associates to develop and schedule community desired events that drive sales.
Assist Sales team with Relocation Programs as well as chamber and community events.
Assist and Manage all Points of Interest for all communities/websites, etc.
Market and increase sales for aged inventory to the real estate community.
Assist and manage all onsite and offsite Realtor events, Broker Presentations, luncheons, etc.
Assist Sales associates with local real estate company presentations.
Create and maintain relationships with top Century Co-ops.
Oversee traffic reports to ensure ROI.
Implement coming soon communities and closeout communities to the local real estate office.
Oversee model merchandising process including presentation, contracts, schedule, selections, and installation.
Conduct walk-through, generate and follow-up on punch-lists, receive inventory lists.
Coordinate sales office design, lighting & space plans & installation (temporary sales offices as necessary), including phone lines, low voltage wiring, and furniture.
Contract for sales office graphics, displays, plat table, and artwork; oversee the schedule and installation.
Initiate creating interior and exterior material specifications for new communities; maintain standard specifications forms.
Oversee signage, flag and banner design, placement, and installation.
Proof and approve sales collateral, marketing floorplans, site plans; ensure information is on the website.
Initiate installing security systems in sales offices/models; maintain codes and passwords.
Maintain excellent curb appeal of sales offices/models, including landscape maintenance.
Follow customer complaints to the Better Business Bureau through to satisfactory resolutions.
Perform other duties as needed or assigned.