Director of Senior Living – Business Development & Preconstruction

Wohlsen Construction•Sterling, VA

12d

About The Position

We are seeking a senior-level relationship builder and market leader to drive growth in our Senior Living market sector . This role is responsible for developing new client relationships, expanding market presence, and positioning our firm as a preferred construction partner for owners, developers, architects, and consultants in the senior living space. This position blends strategic business development leadership with oversight of preconstruction efforts, ensuring client visions are translated into executable project plans. This is a client-facing, outward-focused role for someone who thrives on building trust, creating opportunity, and driving long-term partnerships.

Requirements

15+ years of experience in construction, development, or senior living environments
Proven success in: Business development Client relationship management Market sector leadership
Deep understanding of the Senior Living market strongly preferred
Experience working on or around: Ground-up construction Renovations Capital planning Preconstruction processes
Strong executive presence with the ability to lead presentations, pursuits, and strategy discussions

Responsibilities

Own and grow the Senior Living market strategy.
Actively develop new client relationships with: Owners Developers Operators Architects Owner’s reps and consultants
Lead business development efforts including: Strategic pursuit planning Client outreach Industry event and tradeshow participation Proposal strategy and presentations
Build and manage a visible, healthy pipeline of opportunities.
Strengthen and expand relationships with repeat and target clients.
Position the company as a trusted partner in the senior living space.
Oversee preconstruction strategy for senior living pursuits.
Provide conceptual, schematic, and design development input to support client decision-making.
Collaborate with estimating teams to ensure: Owner budgets are aligned Risks are identified early Value-driven solutions are developed
Lead value engineering discussions with clients and design teams.
Serve as the primary client-facing leader during preconstruction to ensure confidence and clarity.
Work directly with internal teams to align business development efforts with operational delivery.
Coordinate with estimating, project executives, and operations to ensure smooth handoff from preconstruction to execution.
Maintain consistent, high-level communication with clients and internal leadership.