WesleyLife-posted 2 months ago
Full-time • Senior
Johnston, IA
1,001-5,000 employees
Nursing and Residential Care Facilities

The Director of Sales, Network Support Center (NSC), serves WesleyLife as a key leader responsible for driving sustainable growth and expansion across their targeted geographical area, as well as developing and executing strategies to bring their Home and Community-Based Services (HCBS) to new markets outside of their Communities for Healthy Living (CHLs). This role leads two Sales Managers, who in turn support geographically dispersed sales teams, ensuring strong occupancy, revenue growth, and fostering relationships with community partners and influencers. The Director of Sales will work closely with the leadership team to implement sales strategies that align with the company's mission and goals, supporting WesleyLife's vision of being the top choice for older adults seeking independent and supportive living environments, all with a focus on maximizing health and well-being for those we serve.

  • Lead the sales efforts in our Communities for Healthy Living + applicable HCBS service lines across our network, ensuring strategic alignment with organizational goals.
  • Develop, implement, and refine sales strategies to drive sustainable occupancy, revenue growth, and market share expansion within our current geographic areas.
  • Play a key role in establishing the company forecast and revenue/sales targets; create and effectively implement a systemic sales approach to achieve sustainable sales success across the organization's service lines.
  • Provide leadership and support to the Network Support Center (NSC) Sales Managers, who in turn support sales teams across various geographic regions.
  • Monitor performance of sales teams, providing guidance and training to ensure success in sales targets, sales activities, and community outreach.
  • Responsible for achieving occupancy goals (in collaboration with broader sales teams) across existing Communities for Healthy Living (CHLs) as well as applicable service lines falling under the HCBS network of services.
  • Oversee and support the implementation of blue-sky sales advancements.
  • Collaborate with the CMO, VP HCBS, Executive Directors, and NSC Sales Manager(s) to develop and successfully implement lead generation and sales processes, tools and systems to effectively market and sell products in each of WesleyLife's markets.
  • Conduct in-depth analysis of market trends, competitors, and customer needs to identify new business opportunities and areas for growth.
  • Develop strategies for expanding Home and Community-Based Services (HCBS) into new targeted markets, beyond the current CHLs.
  • Build and maintain strong relationships with key referral sources.
  • Excellent communication and people-centered skills.
  • At least 5 years of prior experience in direct senior living sales and knowledge of HCBS offerings.
  • A bachelor's degree in marketing, sales, business or a related field is required (Extensive successful experience in senior living sales with demonstrated successful results will be considered in lieu of the degree).
  • Comprehensive Benefits Package: Including free health insurance, vision, dental, and 401(k).
  • Extremely generous paid time off.
  • Scholarship Reimbursement: Up to $3,000 per year to help you further your education.
  • Tuition Reimbursement: Up to $1,500 per year for your continued learning.
  • Wellness Incentives: Free wellness memberships and cash rewards for staying healthy.
  • Educational Discounts: Enjoy an 18% discount at Purdue University Global.
  • Referral Bonus Program: Earn bonuses for referring qualified candidates.
  • Voluntary Benefits: Life, accident, and critical illness coverage for peace of mind.
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