Director of Sales

Power Digital
214d

About The Position

We are hiring a results-driven and team-oriented Vice President of Sales to lead revenue strategy and execution across the core and emerging business lines. This individual will manage and develop a high-performing sales team while spearheading initiatives that accelerate top-line growth in both cannabis and traditional packaging markets. This is a remote position with 35%+ travel required, including monthly travel to our corporate headquarters.

Requirements

  • 8+ years of progressive sales leadership experience, ideally in B2B packaging; cannabis sector knowledge a strong plus.
  • Proven ability to build, lead, and motivate successful sales teams in high-growth environments.
  • Deep understanding of the packaging supply chain and customer buying cycles.
  • Experience selling into both emerging and established industries.
  • Excellent leadership, communication, and cross-functional collaboration skills.
  • Willingness to travel 35%+ and visit corporate HQ monthly.

Responsibilities

  • Provide leadership and oversight of Business Development Representatives (BDRs), ensuring alignment with overall sales strategy.
  • Identify and develop new revenue channels across existing and emerging markets.
  • Forge strategic partnerships and alliances that support company growth objectives.
  • Work closely with the marketing team to support lead generation and brand positioning efforts.
  • Recruit, develop, and manage a high-performing sales team aligned with company goals.
  • Implement structured performance management, coaching, and development programs.
  • Foster a culture of accountability, collaboration, and continuous improvement.
  • Own and drive the sales strategy for both cannabis packaging and the new traditional packaging division.
  • Establish, track, and report on revenue goals, KPIs, and forecasts across all business lines.
  • Collaborate with marketing, operations, and executive leadership to align initiatives.
  • Identify and pursue new business opportunities in both regulated cannabis and traditional packaging sectors.
  • Maintain deep understanding of evolving customer needs and industry dynamics.
  • Serve as a senior point of contact for key accounts and high-value negotiations.
  • Optimize sales processes, tools, and team structure for scalability and efficiency.
  • Utilize CRM and data insights to guide decision-making and performance improvements.
  • Report sales performance, pipeline health, and market trends to the COO and executive team.
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