About The Position

Prokeep is an Order Engine on a mission to empower distributors to win by turning every customer interaction into an order opportunity. Trusted by 8,000+ distributor locations and 40,000+ users, Prokeep makes it easy for over 3 million contractors, technicians, plumbers, electricians, mechanics, and other skilled professionals to order parts, troubleshoot issues, and generally, get what they need and get on with their day. Built for the $100+ billion distribution market, Prokeep eliminates missed opportunities caused by busy phone lines, scattered customer data, and passive sales habits. By centralizing communication and enabling proactive outreach, we help teams take more orders from any channel and get more orders by driving demand—fueling growth, stronger relationships, and greater impact across the supply chain. Having recently secured a $25M Series A investment, we’re poised for rapid growth and innovation. If you're passionate about tackling complex challenges in a collaborative, fast-paced environment while contributing to an often-overlooked yet vital sector of the economy, we’d love to have you on board. Let’s shape the future together—one order at a time! Prokeep is an AI-powered Order Engine transforming the $100+ billion distribution market and we're looking for a Director of Sales to lead the team driving our new logo growth. As a player-coach, you'll bring structure, strategy, and energy to a team of outbound Account Executives selling into building material, HVAC, electrical, and adjacent distribution verticals. You'll develop talent, install scalable playbooks, and build the kind of disciplined sales culture that turns pipeline into predictable revenue. This is a high-impact leadership opportunity at a pivotal moment: we've proven product-market fit with 8,500+ distributor locations and a $25M Series A, and we're now focused on accelerating the commercial engine that takes us to $40M ARR and beyond. If you're energized by building something meaningful in a market that's just beginning to digitize, this is the role.

Requirements

  • 5+ years in B2B SaaS sales leadership, with at least 2 years managing an outbound AE team at the $5K–$50K ACV range (SMB/mid-market focus)
  • Demonstrated success elevating team performance improving win rates, quota attainment, or sales efficiency
  • Confidence managing the full talent lifecycle, from structured rep evaluations and coaching plans to performance conversations while maintaining a culture of trust and accountability
  • A specific discovery methodology you can name, teach, and coach to (such as MEDDIC, SPIN, or Command of the Message), with a track record of driving adoption across a sales team
  • HubSpot or Salesforce fluency, not as a user, but as someone who enforces data standards and uses pipeline data to coach individual deals
  • Experience selling to or leading teams that sell to non-tech-native buyers ideally in distribution, manufacturing, construction, field service, or adjacent industries

Nice To Haves

  • Preferred experience in distribution, HVAC, electrical, or building materials, you understand ERP dependency, branch autonomy, and owner-operator buying behavior
  • Preferred experience taking a team from sub-$10M to $20M+ in new logo ARR at a Series A or B company

Responsibilities

  • Lead, coach, and develop a team of outbound Account Executives selling to SMB and mid-market distribution companies across building materials, HVAC, electrical, and adjacent verticals
  • Own new logo quota attainment and win rate by segment; driving the team from pipeline generation through close with urgency and consistency
  • Deploy and refine a structured discovery framework that resonates with non-tech-native buyers, and build it into a replicable playbook with talk tracks, qualification criteria, and objection handling
  • Run weekly deal reviews and loss debriefs that generate actionable intelligence for the broader sales motion, not just forecast updates
  • Establish and enforce CRM hygiene standards in HubSpot — ensuring pipeline data is reliable enough to coach from and forecast with confidence
  • Recruit, onboard, and develop high-performing AEs, building a team and bench that scales sustainably toward $40M ARR
  • Partner with the SVP of Sales on territory design, headcount planning, and segment strategy as the business grows
  • Collaborate with Marketing and Partnerships on demand generation and inbound routing, holding yourself accountable to conversion, not just pipeline volume

Benefits

  • Competitive Compensation:Reflecting your expertise and impact.
  • Equity Package: Your success is our success—share in the growth you’ll help create.
  • Comprehensive Benefits: Health, dental, vision, life, short & long-term disability, 401(k), and employee assistance program (EAP).
  • Flexible PTO: Recharge and refocus with the flexibility to manage your time with no preset limits
  • Continuous Growth: Yearly education stipend to support your professional development.
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