Director of Sales

Encore Fire ProtectionLaPlace, LA

About The Position

Encore Fire Protection is the east coast's largest full-service fire protection company, serving over 90,000 customers from Maine to Louisiana with a team of over 2,200 employees. They provide innovative, customized fire suppression, fire sprinkler, and fire alarm solutions, aiming to deliver a superior experience and be the best in the industry. The company is experiencing growth, leading to increased complexity in sales, forecasting, and customer support. The Director of Sales will be crucial in structuring this complexity, enabling the sales organization to perform at a high level by aligning processes, data, tools, and strategy. This role involves owning the sales operating framework, designing how opportunities move through the funnel, measuring performance, and sharing insights with leadership. The Director will create clear, consistent ways of working to support accurate forecasting, informed decision-making, and disciplined execution across regions and lines of business. The position requires close collaboration with the EVP of Sales, regional sales leaders, Finance, Operations, and other partners to connect daily activities with long-term goals, turning data into practical guidance, identifying risks and opportunities, and ensuring alignment of resources, targets, and strategies. This highly visible, impact-driven role is for someone comfortable operating at both strategic and tactical levels, who is passionate about building systems that enhance the performance of the entire commercial organization.

Requirements

  • 10 to 15 years of experience in sales operations, revenue operations, data analysis, or a closely related field
  • Proven experience supporting a B2B sales organization, ideally in a service-oriented, or route-based business
  • Demonstrated success designing and improving sales processes that lead to measurable gains in efficiency, conversion, or retention
  • Strong analytical skills, with experience building and interpreting dashboards and reports for senior leadership
  • Proficiency with modern sales tools, including HubSpot for CRM and basic reporting, as well as common data or visualization tools
  • Solid project management skills, including the ability to prioritize work, manage timelines, and drive cross functional initiatives to completion
  • Excellent communication and interpersonal skills, with the ability to explain complex topics in straightforward language and build trust across departments
  • Comfort working in a growing, fast-changing environment, with the ability to bring structure without overcomplicating how people work

Nice To Haves

  • Experience in fire protection, construction, building services, or another recurring service-based industry.
  • Experience operating in a private equity-backed environment, including exposure to KPI driven operating models and value creation plans.
  • Direct involvement in supporting or designing sales compensation plans in partnership with Sales and Finance.
  • Hands-on experience with data visualization or business intelligence tools in addition to CRM reporting.
  • A track record of building or scaling sales operations or revenue operations capabilities over time.

Responsibilities

  • Act as architect, traffic controller, and translator for the sales organization, ensuring processes, data, and people are aligned.
  • Shape how opportunities move through the funnel, how performance is measured, and how tools are utilized in the field.
  • Design, implement, and refine sales processes to enhance efficiency and reduce friction in daily operations.
  • Map how opportunities move from lead to close and simplify steps where appropriate.
  • Identify manual, repetitive tasks and work to streamline or automate them to free up sales teams for customer-facing activities.
  • Oversee the structure, quality, and stewardship of sales data used for reporting and decision making.
  • Develop and maintain dashboards and reports providing clear visibility into pipeline health, performance trends, win rates, and revenue forecasts.
  • Provide data-driven insights and recommendations to help sales and executive leadership address challenges and capitalize on opportunities.
  • Take ownership of core sales support tools, including the CRM and related sales enablement platforms.
  • Ensure tools are configured to align with sales processes and are practical for daily team use.
  • Partner with IT and vendors to evaluate and implement new technologies that add meaningful value.
  • Collaborate with sales leadership to build accurate, bottom-up forecasts at representative, team, and regional levels.
  • Support annual and quarterly planning, including territory design, coverage models, and performance targets.
  • Connect forecast and pipeline trends to practical guidance on focus areas, resource needs, and strategic priorities.
  • Define and track key performance indicators for individuals, teams, and segments in partnership with sales leadership.
  • Provide regular performance reporting and commentary to help leaders understand what is working, what is at risk, and where to focus.
  • Ensure that goals, metrics, and reporting are aligned across the organization.
  • Equip the sales organization with the training, resources, and guidance needed to improve productivity and deal quality.
  • Support structured approaches to pricing, contract terms, and approvals through a clear deal support process.
  • Partner on new hire onboarding and ongoing training related to sales process, tools, and field execution.
  • Work closely with Operations, Marketing, Finance, HR, and other stakeholders to align go-to-market plans and shared initiatives.
  • Ensure that sales strategies and processes are consistent with broader company objectives and financial targets.
  • Represent the needs of the sales organization in cross-functional projects that affect customer service and growth.

Benefits

  • Competitive Salary: Compensation commensurate with your experience, with the opportunity to earn performance-based bonuses tied to your personal effectiveness and contributions to the team.
  • Purpose-Driven Work Environment: We believe in working smarter, not harder. You’ll be part of a culture that values results, and we empower our team to focus on impactful work.
  • Flexible Dress Code: Upon joining, you’ll receive branded Encore swag, and we believe in dressing for the objective, not the occasion. Most days, you can enjoy a casual work environment, but we’ll dress up when the situation calls for it.
  • People-Focused Culture: We know our greatest strength is our people. That’s why we’ve built a culture that encourages experimentation, learning, and improving together. You’ll have the space to share your ideas and help shape a company that is constantly growing.
  • Tools for Success: Access to leading-edge web-based productivity tools.
  • Health and Wellness: Comprehensive medical, dental, and vision coverage to keep you and your family healthy.
  • Retirement Planning: Participation in our Fidelity 401(k) plan with a company match, helping you save for your future.
  • Life Insurance: Company-paid life insurance policy of $50,000 to give you peace of mind.
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