Director of Sales for New Club Openings

Crunch Fitness - CR Holdings • Dallas, TX

138d

About The Position

The Director of Sales for New Club Openings is responsible for the successful launch of new Crunch locations, ensuring each club is fully prepared to hit the ground running. This role involves team training, pre-sale execution, marketing strategies, and operational excellence to drive membership growth and brand consistency. This position requires extensive travel (up to 100%) to oversee multiple club openings across different regions.

Requirements

• Proven leadership experience in a multi-location fitness business.
• Strong sales and marketing background with a history of driving membership growth.
• Excellent communication, organizational, and leadership skills.
• Tech-savvy and able to use digital tools to track performance and manage operations.
• Self-motivated, competitive, and goal oriented.
• Strong ability to train, mentor, and inspire teams.
• Ability to travel up to 100% per month as needed.

Responsibilities

• Train and develop new club management teams to ensure operational success.
• Lead the pre-sale process to maximize membership sign-ups before each grand opening.
• Implement and maintain company policies, procedures, and protocols for consistent performance.
• Utilize Key Performance Indicators (KPIs) to track pre-sale success and ensure each club meets its launch goals.
• Inspire, motivate, and lead by example to create a high-energy, results-driven culture.
• Organize and conduct regional workshops and club-level training for staff.
• Manage travel schedules, expenses, and logistics related to new club openings.

Benefits

• Competitive salary + aggressive earning potential
• Medical, Dental, Vision & 401K options
• Paid Time Off (PTO)
• Life Insurance & Short-Term Disability
• FREE Crunch membership + discounted personal training
• Career growth in a rapidly expanding company
• Ongoing leadership & professional development opportunities

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Number of Employees: 501-1,000 employees