Director of Marketing
Meritage Hospitality Group•Grand Rapids, MI
301d
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About The Position
The Marketing Director will create, develop, lead and execute the organization's strategic marketing approach that aligns with brand standards and supports the achievement of business goals. The marketing plans' focus will be to consistently drive customer traffic, increase sales and foster customer satisfaction. Additional goals will include establishing a strong brand presence with clear market positioning focused on brand loyalty. This position is responsible for projecting and measuring the effectiveness of their marketing strategies, tactics and programs, adjusting as necessary to achieve successful business metrics.
