Director of Marketing & Special Events

University of California, Irvine • Irvine, CA

3h

About The Position

This dynamic position oversees comprehensive marketing and events functions for the Gavin Herbert Eye Institute. Responsibilities include promoting departmental programs and services to campus and community audiences; collaborating closely with UCI Health Marketing and UC Irvine School of Medicine Marketing to ensure alignment with strategic initiatives and branding standards; managing the development and production of multiple publications, including a biannual printed department newsletter and targeted e-newsletters; and overseeing multiple social media platforms to increase visibility and engagement.

The role also leads the planning and execution of complex events, including annual multi-day academic conferences, monthly lecture series, campus and community outreach programs, and provides oversight for additional events held within the facility. The ideal candidate is high-energy, highly organized, and adept at managing multiple complex projects simultaneously, with flexibility to work evenings and weekends as needed. Strong communication, writing, and editing skills are essential.

Requirements

• Advanced knowledge of the campus and / or medical center's product lines and services.
• Advanced knowledge of the campus and / or medical center, including its achievements, mission, goals, vision, objectives and infrastructure.
• Advanced knowledge of marketing principles, concepts, techniques and applications relevant to the field of promotion and advertising.
• Advanced skills in developing, designing and implementing creative promotional and advertising strategies.
• Advanced written, visual, interpersonal communication and political acumen skills.
• Advanced analytical and research skills.
• Advanced knowledge of applicable campus and / or medical center policies and state and federal laws pertaining to marketing and advertising issues and concerns and other related policies or laws.
• Skill in mentoring less experienced staff.
• Bachelor's degree in related area and / or equivalent experience / training
• A minimum of seven (7) years of demonstrated experience in the successful planning, implementation, and reporting of marketing programs that achieve results in support of business objectives.

Responsibilities

• promoting departmental programs and services to campus and community audiences
• collaborating closely with UCI Health Marketing and UC Irvine School of Medicine Marketing to ensure alignment with strategic initiatives and branding standards
• managing the development and production of multiple publications, including a biannual printed department newsletter and targeted e-newsletters
• overseeing multiple social media platforms to increase visibility and engagement
• leads the planning and execution of complex events, including annual multi-day academic conferences, monthly lecture series, campus and community outreach programs
• provides oversight for additional events held within the facility

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Number of Employees: 101-250 employees