Director of Marketing and Engagement

Brain Injury Association of America
20h$115,000 - $125,000Remote

About The Position

Are you the kind of marketing leader who sees opportunity everywhere? Do you get excited about building scalable funnels, optimizing engagement, leading brand evolution, and leveraging data to drive action? Do you want a role where your strategy doesn't just influence metrics, it impacts lives? If yes, you'll thrive as the Brain Injury Association of America's next full-time Director of Marketing & Engagement. This is a remote-friendly position, open nationwide, but we are especially looking for candidates based on the East Coast or mid-country regions to ensure collaboration and alignment with the team's core hours. As BIAA's marketing leader, you'll architect and execute a full-funnel engagement strategy that increases reach, grows programs, strengthens advocacy, and fuels donations. At the Brain Injury Association of America (BIAA), we pride ourselves on being the nation's oldest and largest brain injury advocacy organization. Our nonprofit's mission is to enhance the quality of life for individuals affected by brain injury and to empower those dealing with impactful chronic conditions. By focusing on vital aspects like raising awareness, supporting research, and advancing prevention efforts, we advocate for the unique needs of brain injury survivors and their families. With an expansive network of state affiliates, local chapters, and support groups, we spread help, hope, and healing across the country. Join our collaborative, growth-oriented team and help transform the lives of many! If you're a builder, an innovator, and a leader who loves driving measurable impact, this is the role for you. Your strategy will become the voice of a national movement. Apply now with our initial application and help shape the future of brain injury advocacy!

Requirements

  • 7–10+ years in marketing/demand generation with 2–3+ years leading people or functions
  • Demonstrated success running multi-channel campaigns with data-proven impact
  • Experience in brand management and communications (nonprofit, health, or advocacy preferred)
  • Experience with CRM + marketing platforms such as Salesforce, Constant Contact, or similar
  • Strong communication, leadership, collaboration, and cross-functional partnering skills
  • Must have the ability to pass a background check.

Responsibilities

  • Lead BIAA's marketing, communications, and engagement strategy end-to-end.
  • Build and run integrated digital campaigns (email, social, web, search, events, partners) that produce measurable, data-backed outcomes.
  • Oversee public awareness initiatives, including Brain Injury Awareness Month, and manage major publications like the Annual Report, newsletters, and The Challenge.
  • Help deploy Salesforce and a new email marketing platform, creating segmentation models, automated journeys, dashboards, KPIs, and reporting clarity.
  • Lead, develop, and mentor two marketing/communications professionals-and still roll up your sleeves when needed.

Benefits

  • Dental
  • PTO
  • Health Insurance
  • HSA/FSA
  • Life Insurance
  • Short & Long-Term Disability
  • Vision
  • Remote Work
  • 401(k) with match
  • Federal holiday schedule + generous combined PTO
  • Optional medical, dental, and vision with employer contributions
  • Employer-paid life/AD&D and long-term disability
  • Optional supplemental life insurance
  • Retirement plan with 6% employer match
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