Director of Integrated Marketing

Huntress

8d•$185,000 - $200,000•Remote

About The Position

As the Director of Integrated Marketing, you are a strategic and hands-on leader responsible for driving global, multi-channel marketing initiatives that fuel Huntress’ growth. You will lead a high-performing team of four Integrated Marketing Managers to architect and execute full-funnel strategies—focusing on market awareness, new business acquisition, and customer expansion across our diverse product suite. This is a pivotal leadership role for a "player-coach" who thrives in a fast-paced environment, excels at building through ambiguity, and can translate complex data into actionable campaign improvements. We’re looking for a creative thinker who isn’t the typical B2B enterprise marketer and is willing to think outside the box to capture our audience's imagination.

Requirements

10+ years in B2B/B2C marketing with at least 5+ years of people leadership experience; a true player-coach who can develop talent while staying close to execution.
Deep understanding of technical and business buyer personas (IT and Security).
A self-starter who maintains a high-quality bar and disciplined execution while thriving in a hypergrowth, dynamic landscape.
Content-savvy creative thinker, with a finger on the pulse of market shifts, technology trends, and audience needs; ability to create unique, memorable, and educational demand content.
Expert knowledge around a variety of marketing channels, including comms/PR, web, email, paid media, social media, content marketing, events, and community engagement.
Deep understanding of how to drive alignment and joint execution between marketing and sales functions.
Analytical and data-driven, with a proven history of owning marketing targets, measuring campaign impact, and influencing pipeline growth. Strong ability to interpret data, extract insights, and drive campaign improvements.
Experience using account-based marketing (ABM) tactics to reach and engage decision makers in target accounts.
Strong communication skills at all levels of the organization, including senior executives.
A leader who believes high performance comes from trust, clarity, and respect—able to align diverse perspectives and working styles into a cohesive, high-impact team.

Nice To Haves

Experience building demand campaigns for high-volume, velocity-driven business models within the mid-market, enterprise, and MSP spaces is a plus.
Experience in managing $200M+ in revenue pipeline in high-growth companies

Responsibilities

Develop and execute the end-to-end global campaign strategy, aligning multi-channel tactics (paid media, web, email, social, and events) into a well-orchestrated demand machine.
Recruit, mentor, and inspire a team of four Integrated Marketing Managers, ensuring clarity of goals, professional development, and seamless execution of deadlines and milestones.
Partner closely with Product Marketing, Brand, Web, Digital, and Regional Marketing to refine buyer journey maps and ensure consistent, differentiated messaging across all stages of customer awareness.
Collaborate with Sales, SDR leadership, and enablement to ensure sellers are integrated into marketing efforts
Own key business KPIs (leads, QAs, pipeline, and ROI); leverage data analytics and A/B testing to optimize lead generation and conversion processes continuously.
Balance strategy with execution—guiding the team while staying hands-on in planning, content development, and campaign delivery.
Own campaign frameworks, integrated planning process, and reporting to measure and optimize impact.
Leverage AI and data to improve marketing productivity, personalization, and performance.