Director of Insights, Kroger

C.A. Carlin•Cincinnati, OH

3d•$115,000 - $125,000•Hybrid

About The Position

The Director of National Insights will champion the development and maintenance of the go-to-market analytics designed to support, track, and grow core and new product initiatives for the Kroger Team. They will act as a leader by providing the analytics and insights needed to optimize pricing, promotion, distribution, displays and shelf placement, and lead business review analysis. The position will develop and maintain value-added and actionable category management tools, incorporating customer learning and strategic brand insights that will guide sales and account managers to achieve volume and distribution objectives. This position will perform as if they are an internal consultant and trusted advisor to their sales organization and clients. As a leader, they will help execute strategy through the development of tools, process, and people to drive productivity and effectiveness as well as optimize the full analytics process from data to insightful recommendations and action with the team.

Requirements

Bachelor’s Degree plus 7-10 years CPG industry sales and category management experience
A proven record of leading, developing, and motivating individuals and teams
High level of proficiency in SPINs (Satori), Nielsen, IRI data, 84.51, Stratum
In-depth experience in selling story development, category reviews & category management principals
Well-honed analytical and highly advanced Excel & PowerPoint skills
A proven record of driving efficiency across a team and/or organization
Advanced communications skills, ability to clearly articulate complex concepts in a concise manner
A demonstrated competency in multi-tasking and problem-solving with focus on meeting deadlines
Strong analytical and strategic thinker; can turn self-developed strategies/efficient processes into execution
Extremely organized and detail-oriented
Demonstrated ability to achieve high performance goals and meet deadlines in a fast-paced environment

Nice To Haves

Extensive knowledge of Kroger insights.
Experience with Tableau and PowerBI.
Experience leading a team of 3+ more individuals.
Highly effective presentations skills.

Responsibilities

Implement business intelligence strategy aligned with the Insights Pillar vision.
Drive proficiency in the analytical tools and resources across the team.
Lead a team of insight analysts responsible for client reporting, retailer category reviews, client/retailer performance, etc.
Development, training, and workload management of insights team.
Training of analytics and insights across cross-functional groups.
Implement category management strategy aligned with client KPI’s and gold standard merchandising vision.
Improve methodology related to reporting, analysis, identifying distribution voids and quantifying opportunity gaps.
Develop fact-based category reviews, business reviews and selling stories.
Analyze and incorporate shopper, distributor, syndicated, and consumer research to develop recommended actions based on fact-based insights
Present business reviews to client, clearly articulating trends, and recommendations to optimize strategic planning and selling efforts
Develop and deliver account presentations relative to new items, share of shelf, and/or efficient assortment.
Conduct post-promotional analysis to help sales optimize go-forward promotional planning.
Evaluate effectiveness of programs and communicate strategy and best practices internally and externally.
Maintain strong communication links with internal and external partners.