Director of Growth Marketing, Paid Channels

Bill International Co.,Ltd. • Draper, UT

101d • $172,600 - $216,300

About The Position

At BILL, we believe in empowering the businesses that drive our economy. By replacing outdated financial processes with innovative tools, we help businesses—from startups to established brands—make smarter decisions and gain control of their operations. This critical role leads the Paid Acquisition & Growth function within the Growth Platform team. At BILL, Paid Media is not a supporting function—it is a primary engine for new business, responsible for fueling the top-of-funnel pipeline for our diverse portfolio of products across multiple customer segments. The Paid Media team is a mission-critical driver of revenue and is directly accountable for achieving ambitious monthly and quarterly customer acquisition, pipeline, and ROI goals that accelerate the company's growth trajectory. As the Director of Growth Marketing, Paid Channels, you will be the strategic owner and operational leader of all paid advertising initiatives.

Requirements

• 10+ years of experience in the paid media space, 5+ years managing teams.
• Proven success managing and scaling 8-figure budgets.
• Hands-on expertise with core SEM channels and LinkedIn.
• Relevant experience in B2B SaaS, bonus if experienced with PLG motions.
• Exceptional collaboration skills with cross-functional partners.
• Experience with incrementality measurement solutions.
• Ability to design and execute cross-channel media strategies.

Responsibilities

• Develop, champion, and execute a holistic, full-funnel paid media strategy across all core channels (e.g., Search, Social, Display, Programmatic) to efficiently scale customer acquisition and meet aggressive pipeline targets.
• Lead, mentor, and scale a high-performing, in-house team of media managers and specialists.
• Own the 8-figure annual paid media budget, continually optimizing allocation to drive maximum efficiency, meet CAC targets, and improve overall ROI.
• Proactively identify, test, and scale new paid channels, platforms, and technologies to diversify our media mix and unlock new pockets of growth.
• Partner with the Marketing Analytics team to define the measurement framework, attribution models, and reporting standards.

Benefits

• 100% paid employee health, dental, and vision plans (choose HMO, PPO, or HDHP).
• HSA & FSA accounts.
• Life Insurance, Long & Short-term disability coverage.
• Employee Assistance Program (EAP).
• 11+ Observed holidays and wellness days and flexible time off.
• Employee Stock Purchase Program with employee discounts.
• Wellness & Fitness initiatives.
• Employee recognition and referral programs.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Professional, Scientific, and Technical Services