Director of Digital Marketing

Burton SnowboardsBurlington, VT
417d

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About The Position

The Director of Digital Marketing at Burton is responsible for leading the global digital retention and acquisition strategy, overseeing tactical execution across various channels, regions, and brands. This role encompasses management of Paid Social, SEM, SEO, Email/SMS, display, DTC direct mail, and affiliate marketing, ensuring an integrated marketing approach that supports brand growth and customer engagement. The successful candidate will be a data-driven leader who effectively communicates and collaborates across teams to enhance the digital marketing journey and drive customer acquisition and retention.

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