Director of Demand Generation, Life Sciences
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About The Position
We are seeking a data-driven and strategic Director of Demand Generation to lead the planning, execution, and optimization of B2B marketing campaigns focused on the Life Sciences industry. This role is critical in driving pipeline growth, accelerating customer acquisition, and optimizing full-funnel marketing performance. The ideal candidate has a deep understanding of B2B demand generation strategies, account-based marketing (ABM), and digital marketing tactics tailored to the unique challenges and opportunities within the Life Sciences sector. This is a high-impact role that requires strong cross-functional collaboration with Senior Sales Leadership, Product Marketing, and Sales/Marketing Operations to ensure alignment on revenue-driving initiatives.
