Director of Content & Creative (Remote)

Aledade • Atlanta, GA

4d • Remote

About The Position

The Director of Content & Creative will lead and elevate our high-performing strategic content team, enabling them to drive organizational growth through strategic vision and execution excellence. This senior leadership role requires a proven B2B content leader who will champion our team's momentum while removing roadblocks and providing strategic guidance. The Director will facilitate advanced messaging development, guide AI-powered process implementation, and ensure seamless sales partnership for prospect conversion. We are flexible with respect to geographic location, and the ideal candidate will be comfortable working remotely/work from home within the US or be based from Bethesda, MD office.

Requirements

• Bachelor's degree in Marketing, Communications, or related field
• 12+ years B2B copywriting and content strategy experience with proven track record of managing and developing high-performing creative teams
• Minimum 5+ years direct people management experience leading 3-6 person creative teams and enabling strategic content success
• Deep understanding of complex B2B sales cycles and how strategic content impacts demand generation and conversion at each stage
• Strong analytical skills and proven experience building scalable creative operations with external agencies while maintaining quality standards
• Executive presence and ability to influence senior leadership while advocating for team needs and strategic priorities

Nice To Haves

• Proven experience transitioning high-performing teams to next-level strategic impact while maintaining existing momentum and team satisfaction
• Healthcare, B2B SaaS, or complex services industry experience with marketing automation platforms, CRM systems, and sales enablement tools
• Knowledge of UX/UI principles, prospect journey optimization, and Agile methodology for creative team leadership and development

Responsibilities

• Strategic Team Leadership & Creative Guidance: Directly manage 4 strategic content professionals, providing mentorship, career development, and performance management
• Conduct regular one-on-ones, performance reviews, and goal-setting sessions with each direct report
• Guide team strategic direction and provide final approval on major initiatives while empowering team members to own creative vision and content strategy execution
• Remove organizational barriers and secure resources needed for team success
• Lead team meetings, facilitate strategic planning sessions, and ensure optimal team collaboration
• Protect team focus and creative autonomy while facilitating cross-functional partnerships
• B2B Sales Partnership & Performance Optimization: Enable team collaboration with sales leadership to create conversion-focused content that drives deal progression
• Guide content performance analysis and optimization strategies to improve messaging effectiveness and ROI
• Agency Management & Process Innovation: Oversee strategic partnerships with external agencies, establishing quality standards for tactical content production
• Guide AI tool implementation and process scaling while maintaining team ownership of creative decisions

Benefits

• Flexible work schedules and the ability to work remotely are available for many roles
• Health, dental and vision insurance paid up to 80% for employees, dependents and domestic partners
• Robust time-off plan (21 days of PTO in your first year)
• Two paid volunteer days and 11 paid holidays
• 12 weeks paid parental leave for all new parents
• Six weeks paid sabbatical after six years of service
• Educational Assistant Program and Clinical Employee Reimbursement Program
• 401(k) with up to 4% match
• Stock options

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Number of Employees: 1,001-5,000 employees