Director of Communications

Brookdale Senior Living•Brentwood, TN

18d

About The Position

Recognized by Newsweek in 2024 and 2025 as one of America's Greatest Workplaces for Diversity Make Lives Better Including Your Own. If you want to work in an environment where you can become your best possible self, join us! You’ll earn more than a paycheck; you can find opportunities to grow your career through professional development, as well as ongoing programs catered to your overall health and wellness. Full suite of health insurance, life insurance and retirement plans are available and vary by employment status. Part and Full Time Benefits Eligibility Medical, Dental, Vision insurance 401(k) Associate assistance program Employee discounts Referral program Early access to earned wages for hourly associates (outside of CA) Optional voluntary benefits including ID theft protection and pet insurance Full Time Only Benefits Eligibility Paid Time Off Paid holidays Company provided life insurance Adoption benefit Disability (short and long term) Flexible Spending Accounts Health Savings Account Optional life and dependent life insurance Optional voluntary benefits including accident, critical illness and hospital indemnity Insurance, and legal plan Tuition reimbursement Base pay in range will be determined by applicant’s skills and experience. Full-time associates in role are also eligible for an annual bonus incentive. Temporary associates are not benefits eligible but may participate in the company’s 401(k) program. Veterans, transitioning active duty military personnel, and military spouses are encouraged to apply. To support our associates in their journey to become a U.S. citizen, Brookdale offers to advance fees for naturalization (Form N-400) application costs, up to $725, less applicable taxes and withholding, for qualified associates who have been with us for at least a year. The application window is anticipated to close within 30 days of the date of the posting. Responsibilities The Communication Director is responsible for spearheading strategic direction, initiatives and planning, synchronization, and management of a strategic communications program. Responsible for developing long term company strategy and management of communication technology platforms to include, but not limited to company intranet and future platforms. Provides operational management to teams of communication and IT professionals to meet communication and development goals. Essential Functions Develops internal communications strategies and manages delivery of related communications products for the organization. Manages team of communication professionals to create key deliverables of corporate communication plan, including the creation and execution of Human Resources strategic communications plan for benefits, workers’ compensation, general human resources, compensation and HRIS. Develops and leads team that implements the company’s internal communications strategy, tools and tactics to drive an engaged culture. Work closely with Operations, Human Resources, Brand and other teams to identify and communicate key messages. Understand and utilize appropriate technologies to promote messaging. Develops, analyzes and delivers long term strategic plans and budgets for companywide communication technology platforms, including intranet, extranet, and future developments. Provides operational oversight of team of communication and IT professionals to deliver products and strategies to meet communication plans related to technology. Evaluates and determines direction of future enhancements and/or products for the technology platform. Is the primary owner of “End User Experience” and how content is developed and delivered to Brookdale associates. Provides tactical direction of IT administrative, development and leadership teams as the BPO on current and future development of intranet and related sites-using experience and knowledge in SharePoint development, administration and related technology. Engages executive and leadership teams to demonstrate identified opportunities to improve associate engagement, company performance, cohesion and culture through the technology platform and otherwise. Impacts company goals and corporate initiative rollouts by creating and ensuring timely execution of communication plans. Demonstrates exceptional leadership, project management, writing, editing and design skills. This job description represents an overview of the responsibilities for the above referenced position. It is not intended to represent a comprehensive list of responsibilities. An associate should perform all duties as assigned by his/ her supervisor.

Requirements

Bachelor’s Degree in Communications, Graphic Design, English, Journalism, Business Administration or related field and a minimum of ten years’ experience in related field preferred; or equivalent combination of education and experience.
Two or more years’ experience leading and managing technology and business process teams and projects.
Experience working with multiple levels of business leaders and business sensitive information.
Demonstrated knowledge and experience related to the technical structure, requirements, and maintenance of SharePoint development, administration, security, related components and environments.
Uses experience to develop appropriate communications strategies and create guidelines and procedures for varied decision making within a department.
Uses sound judgment and experience to solve complex problems based on precedent, example, reasonableness or a combination of these.
Analyzes options, recommends and sets direction for course of action for maximum impact.
Standing
Walking
Sitting
Use hands and fingers to handle or feel
Reach with hands and arms
Talk or hear
Ability to lift: Up to 25 pounds
Vision
Requires interaction with co-workers, residents or vendors
Requires Travel: Occasionally

Nice To Haves

Previous manager experience preferred.

Responsibilities

The Communication Director is responsible for spearheading strategic direction, initiatives and planning, synchronization, and management of a strategic communications program.
Responsible for developing long term company strategy and management of communication technology platforms to include, but not limited to company intranet and future platforms.
Provides operational management to teams of communication and IT professionals to meet communication and development goals.
Develops internal communications strategies and manages delivery of related communications products for the organization.
Manages team of communication professionals to create key deliverables of corporate communication plan, including the creation and execution of Human Resources strategic communications plan for benefits, workers’ compensation, general human resources, compensation and HRIS.
Develops and leads team that implements the company’s internal communications strategy, tools and tactics to drive an engaged culture.
Work closely with Operations, Human Resources, Brand and other teams to identify and communicate key messages.
Understand and utilize appropriate technologies to promote messaging.
Develops, analyzes and delivers long term strategic plans and budgets for companywide communication technology platforms, including intranet, extranet, and future developments.
Provides operational oversight of team of communication and IT professionals to deliver products and strategies to meet communication plans related to technology.
Evaluates and determines direction of future enhancements and/or products for the technology platform.
Is the primary owner of “End User Experience” and how content is developed and delivered to Brookdale associates.
Provides tactical direction of IT administrative, development and leadership teams as the BPO on current and future development of intranet and related sites-using experience and knowledge in SharePoint development, administration and related technology.
Engages executive and leadership teams to demonstrate identified opportunities to improve associate engagement, company performance, cohesion and culture through the technology platform and otherwise.
Impacts company goals and corporate initiative rollouts by creating and ensuring timely execution of communication plans.
Demonstrates exceptional leadership, project management, writing, editing and design skills.

Benefits

Full suite of health insurance, life insurance and retirement plans are available and vary by employment status.
Part and Full Time Benefits Eligibility Medical, Dental, Vision insurance
401(k)
Associate assistance program
Employee discounts
Referral program
Early access to earned wages for hourly associates (outside of CA)
Optional voluntary benefits including ID theft protection and pet insurance
Full Time Only Benefits Eligibility Paid Time Off
Paid holidays
Company provided life insurance
Adoption benefit
Disability (short and long term)
Flexible Spending Accounts
Health Savings Account
Optional life and dependent life insurance
Optional voluntary benefits including accident, critical illness and hospital indemnity Insurance, and legal plan
Tuition reimbursement
Full-time associates in role are also eligible for an annual bonus incentive.
Temporary associates are not benefits eligible but may participate in the company’s 401(k) program.
To support our associates in their journey to become a U.S. citizen, Brookdale offers to advance fees for naturalization (Form N-400) application costs, up to $725, less applicable taxes and withholding, for qualified associates who have been with us for at least a year.