Director of Business Development
About The Position
The Director of Business Development is a key leadership role responsible for leading the full sales cycle for our Independent and Assisted Living community-from generating new leads to closing move-ins. This role requires a dynamic personality, excellent communication skills, and the ability to create meaningful connections with seniors, families, and referral partners. The ideal candidate preferably resides in the Cincinnati area and is organized, goal-oriented, charismatic, engaging, and fearless when it comes to outreach and follow-up. You'll be the face of our community, ensuring every interaction is warm, genuine, and focused on results.
Requirements
- A natural connector with a magnetic personality who people are drawn to.
- Strong skills in networking, outreach, and building long-term relationships.
- Experience planning and executing events that generate traffic and engagement.
- Excellent communication and storytelling skills, both in person and online.
- Tech-savvy, comfortable with CRM systems, and adept at using social media as a sales tool.
- High energy, positive attitude, and relentless follow-up skills.
- Compassionate and professional approach to working with seniors and their families.
- A minimum of 2 years in proven sales experience, with a successful track record in senior living, healthcare or a related industry.
Responsibilities
- Sales Outreach & Networking: Build and nurture relationships with healthcare providers, church's, senior living centers, professional referral sources, local businesses, and the broader community. Develop and execute comprehensive sales, marketing plans and metrics to meet and exceed revenue targets.
- Events & Experiences: Plan and host engaging events-open houses, educational seminars, and social gatherings-to attract prospects and showcase community life.
- Prospect Engagement: Conduct tours that are tailored, memorable, and focused on the needs of each senior and their family.
- Follow-Up & Conversion: Proactively follow up with leads, referrals, and waitlist prospects in a timely manner through calls, emails, and personal notes to move them toward a decision.
- Digital Presence: Use social media and digital tools to share stories, events, and community updates that build excitement and drive inquiries.
- Pipeline Management: Track leads, inquiries, tours, and move-ins in the CRM with accuracy and accountability.
- Collaboration: Partner with the Executive Director and leadership team to achieve occupancy goals and deliver outstanding customer service.
- Mentorship: Train and mentor sales staff on sales techniques and customer service
Benefits
- Be part of a supportive leadership team that values creativity, results, and relationships.
- Lead sales in a vibrant community where you make a real difference in the lives of residents and families.
- Competitive base salary + commission/bonus structure based on performance.
- Growth opportunities within a dynamic senior care organization
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Director
Industry
Nursing and Residential Care Facilities
Education Level
No Education Listed
Number of Employees
11-50 employees
