Director of Admissions

Noland Health Services-posted 2 months ago
Dothan, AL
1,001-5,000 employees
Nursing and Residential Care Facilities
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The position is responsible for business development for the skilled nursing business line, utilizing independent judgment and discretion. The role involves directing the admission process between physicians, other referral sources, and facility staff to efficiently evaluate and admit residents. Additionally, the position requires the development of marketing strategies for referral source development and the securing and processing of all admission agreements.

  • Develop marketing plan for skilled nursing business line.
  • Plan and coordinate special events and outreach marketing activities for purposes of business development.
  • Screen/assess all appropriate referrals for admission and discuss potential for admission with the staff.
  • Direct and process admissions and serve as the liaison to referral sources.
  • Develop a system for coordinating and monitoring referrals.
  • Complete and submit marketing reports as requested.
  • Coordinate admissions and discharge with necessary staff to ensure a smooth flow of information and activity.
  • Serve as initial point-of-contact for all referrals/inquiries.
  • Secure and process admission agreements.
  • Handle referrals, tours, and telephone inquiries.
  • Provide input to marketing material development and ensure an adequate supply is maintained.
  • Work with Business Office to ensure accurate compilation of daily occupancy reports, posting of data on occupancy board and maintenance of an accurate census count by payor source.
  • Maintain an inquiry tracking system to ensure follow-up and disposition for all inquiries.
  • Maintain an accurate record of available beds.
  • Conduct rounds and provide information to appropriate staff to ensure room readiness and maintain facility aesthetics.
  • Assume additional responsibilities and special projects as assigned or needed.
  • Bachelors in Business Administration, Marketing, Public Relations, or closely related field preferred.
  • Minimum of two (2) years experience in case management, discharge planning, and marketing required.
  • Long term care/skilled nursing admissions experience preferred.
  • Social Services or Case Management experience is preferred.
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