Corporate Vice President, NYL.com Product Management, Institutional Audiences

New York Life • New York, NY

23h • $119,000 - $170,000 • Hybrid

About The Position

NYL.com is evolving from a traditional corporate website into a structured, composable digital platform, an enterprise asset that serves as New York Life’s authoritative content origin and owned experience engine across human and AI-driven channels. As AI changes how information is discovered and consumed, dotcom’s role shifts from destination to origin, ensuring the company’s content authority and experience quality wherever audiences encounter New York Life. Enabled by a move to cloud-based headless architecture, the platform is being reconceived as a multi-audience, intent-driven system that delivers dynamically composed experiences, deepens interactive capabilities like interaction tools, calculators, and conversion pathways, and generates data signals that inform content strategy, personalization, and business decisions.

The Director of NYL.com Product Management for Institutional Audiences (e.g., institutional investors, non-NYL financial professionals, small businesses, employers, and plan sponsors) drives this evolution for the institutional segment, owning the product strategy, roadmap, and data-driven capabilities that serve. This role manages the unique complexity of compliance-sensitive, data-intensive digital experiences and works closely with peer roles responsible for consumer and corporate audiences to ensure cross-audience coherence. The Director partners with Content Strategy, Content Operations, AI Experience Product Management, Experience Design, and Technology.

Requirements

• Bachelor’s degree required; advanced degree in business, finance, technology, or a related field preferred.
• 10+ years of experience in digital product management, with emphasis on data-driven or compliance-sensitive web experiences.
• Experience managing financial data displays, structured data integrations, or institutional-grade digital content.
• Demonstrated understanding of regulatory and compliance requirements for financial product information, including disclosures and performance reporting standards.
• Experience in financial services, asset management, insurance, or a similarly regulated industry preferred.
• Experience coordinating with separate UX/Design, engineering, content, and operations teams.
• Strong product management skills with attention to data integrity, regulatory precision, and institutional audience expectations.
• Working knowledge of data feed integrations, document management systems, analytics platforms, and structured data standards.
• Functional fluency in AI experience concepts sufficient to collaborate credibly with AI Experience Product Management and evaluate emerging capabilities.
• Proactive adopter of AI tools in professional practice; able to model AI-augmented ways of working and evaluate emerging AI capabilities with credibility.
• Strong stakeholder management skills across investment, compliance, and business unit partners.
• Ability to balance competing priorities within a complex, multi-audience platform environment.

Nice To Haves

• Experience integrating AI into product management practices and building digital products for both human and AI consumption is a strong plus.

Responsibilities

• Own the product roadmap for all institutional-facing NYL.com surfaces, aligned to enterprise growth and relationship objectives.
• Develop business cases and requirements for institutional experience initiatives, including redesigns, data display enhancements, and new structured content capabilities.
• Define acceptance criteria for institutional product work and own product-level acceptance for strategic initiatives.
• Establish and maintain standards for data accuracy, timeliness, and regulatory compliance across all financial product displays.
• Ensure institutional-facing surfaces are built for both human and AI consumption, with structured data, metadata, and schema optimized for AI search engines and AI-driven channels alongside direct visitors.
• Proactively apply AI tools to accelerate product management workflows including analytics, requirements development, data auditing, and testing.
• Accountable for the experience strategy and quality of NYL.com surfaces serving institutional investors, financial professionals (non-NYL agents), small businesses, employers, and plan sponsors
• Accountable for audience specific data-driven capabilities (e.g., financial product performance tables and data displays, data feeds and structured data integrations, and compliance-sensitive content display), institutional resource libraries and document repositories (e.g., prospectuses, fact sheets, regulatory filings), employer and plan sponsor informational experiences, small business solutions pages and lead flows, and gated/authenticated content access for credentialed investor content and plan sponsor resources.
• Partner with AI Experience Product Management on institutional-facing AI capabilities such as intelligent document search and dynamic performance reporting.
• Coordinate with Product Owners on solutioning and to translate institutional product work into the engineering backlog and align on sprint planning and capacity.
• Partner with Authoring/Content Operations for product-driven (strategic and optimization) institutional work.
• Partner with Production/Account Management on triage and escalation for institutional stakeholder requests with product implications.
• Partner with UX/Design on design briefs, design review, and acceptance for institutional experiences.
• Partner with Content Strategy and Content Operations on institutional content modeling and structured content delivery.
• Manage stakeholder relationships with key stakeholders (e.g., Investments, Institutional Businesses, Group Benefits (employer-facing), Compliance/Legal) and related business units.
• Apply the work tiering framework within the institutional audience portfolio, ensuring consistent categorization and routing of work.
• Maintain institutional-specific analytics, performance benchmarks, and success metrics, with particular attention to data accuracy and compliance standards.
• Escalate cross-audience conflicts and shared resource tradeoffs to the Senior Director.

Benefits

• We provide a full package of benefits for employees – and have unique offerings for a modern workforce, including leave programs, adoption assistance, and student loan repayment programs. Based on feedback from our employees, we continue to refine and add benefits to our offering, so that you can flourish both inside and outside of work.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager