Director, National Sales

Nascar•Charlotte, NC

1d•Onsite

About The Position

NASCAR is seeking a talented professional to join their team as the Director of National Sales. This position can be based in any NASCAR office location, with a preference for candidates in a major U.S. metropolitan area to support national partner engagement and business travel. The role is suited for strategic thinkers with an entrepreneurial spirit who thrive in a fast-paced environment. The ideal candidate can conceptualize and communicate big ideas, possesses strong research, written, and organizational skills, and is collaborative in selling across various sponsorship mediums, including intellectual property, television, radio, signage, digital/social, online, print, events, and promotions. This is a results-driven sales position focused on generating measurable revenue growth.

Requirements

Bachelor's degree from an accredited college/university or the equivalent training & experience
5+ years of sales experience with an emphasis in professional league or governing body, major league sports team, media (TV, Radio), and/or entertainment sponsorship sales
Proficient in company-provided hardware and software
Proven success in exceeding challenging sales objectives by developing highly strategic corporate partnerships in a competitive marketplace
Strong understanding of the practices and principles related to the sales process and execution of corporate partnerships, including prospecting, analytical, presentation, time management, and organizational skills
A self-motivated leader with a high level of initiative, inner drive, and attention to detail who is adept at working both independently and as part of a team
Passionate, curious, proactive, and creative with an internal drive for professional development

Responsibilities

Responsible for establishing new marketing partnerships with top brands to achieve annual revenue goals
Build, develop, and track a robust new revenue pipeline and present to senior leadership as requested
Analyze specific marketing needs of prospects based on partner objectives, market strategies, category, activation potential and financials
Create innovative strategic partnership programs that exceed partners’ expectations and brand goals, aiming for integrated packages encompassing multiple sponsorship mediums
Secure meetings with senior-level decision makers that incorporate a clear understanding of the prospective partner's marketing and business objectives
Work closely with the NASCAR Partnership Marketing team to ensure clients receive a superior level of customer service and activation of their partnership
Travel required. Must be able to manage business while traveling for work, including attending local, regional, and national racing events as well as traveling for meetings, conferences, and sales calls as needed
Manage complex negotiations with credibility while incorporating multiple perspectives, including legal, financial, and business implications