Director, Market Research

BioNTech•Berkeley Heights, NJ

23h

About The Position

The Director, Integrated Insights, Market Research is responsible for leading the development and successful execution of market research by selecting appropriate methodologies for the US Oncology business across its portfolio. The individual will be responsible for identifying and addressing key business questions and providing insights to support decision-making. This individual will work cross-functionally with various teams, including Market Access, Marketing, Sales and Finance to ensure alignment of market research assumptions and methodologies as well as ensure that insights are integrated into strategic planning and decision-making. The incumbent will be responsible for overseeing the development of market research plans, budgets and implementation timelines

Requirements

A Bachelor's degree in a related field such as Business, Economics, or Life Sciences.
A minimum of 8 years of experience in market research within the pharmaceutical or biotech industry, with a strong focus in oncology.
Working knowledge and understanding of secondary data and its nuances as pertinent to the Oncology market.
Comfortable and experience in various market research approaches and techniques (qual/quant).
The ability to collaborate with a team and cross-functional partners, as well as excellent communication and interpersonal skills are essential.
The ability to think strategically and provide insights to support decision-making is critical.
A strong understanding of the pharmaceutical or biotech industry, including market trends and regulatory requirements, is necessary.
The ability to adapt to changing business needs and priorities is important, as well as the ability to work in a fast-paced, dynamic environment.
Strong analytical, problem-solving, and decision-making skills.
Effective story telling / presentation skills.

Nice To Haves

A Master's degree in a related field is preferred
Experience in US oncology primary and secondary market research is preferred.
Experience with market research software.

Responsibilities

Lead the development and execution of market research plans for the US Oncology portfolio.
Conduct primary and secondary research to support business objectives, both pre-launch and post launch.
Develop and maintain a deep understanding of the US Oncology market, including key competitors, market dynamics, and customer needs.
Manage budgets and resources effectively to ensure that market research projects are completed on time and within budget.
Stay up to date with industry trends and best practices in market research and incorporate them into the market research strategy as appropriate.
Analyze and synthesize market research data to provide insights and recommendations to cross-functional teams.
Ensure that market research insights are integrated into strategic planning and decision-making processes.
Effectively partner and collaborate with the US commercial cross functional partners and global partners to respond to critical business questions and ensure alignment on MR assumptions.
Able to develop market moving insights based on a thorough understanding of market dynamics, secondary data and rigorous research driven insights.
Develop and maintain relationships with key stakeholders and ensure effective communication of high-quality results, deliverables and insights.
Engage senior leadership effectively with strategic conversations and present research insights effectively in a format that helps stakeholders make informed decisions that impact patient care in a meaningful way.

Benefits

Medical, Dental and Vision Insurance
Life, AD&D, Critical Illness Insurance
Pre-tax HSA & FSA, DCRA Spending Accounts
Employee Assistance & Concierge Program (EAP) available 24/7
Parental and Childbirth Leave & Family Planning Assistance
Sitterstream: Virtual Tutoring & Childcare Membership
Paid Time Off: Vacation, Sick, Bereavement, Holidays (including Floating) & Year-End U.S. Shutdown.
401(K) Plan with Company Match
Tuition Reimbursement & Student Loan Assistance Programs
Wellbeing Incentive Platforms & Incentives
Professional Development Programs
Commuting Allowance and subsidized parking
Discounted Home, Auto & Pet Insurance