Noom is a leading global digital health company focused on helping people live better longer. We're a mission-driven organization that's powered by science, technology, and world-class talent. We are seeking a data-driven and results-oriented Director of Lifecycle Marketing to oversee lead generation, nurturing, and conversion marketing efforts. You will lead the planning, execution, and optimization of email and omnichannel campaigns designed to convert leads into paying Noom users, nurture freemium users into subscribers, and re-engage lapsed customers. You'll work closely with cross-functional partners to ensure data and insights are at the core of every decision. This is a strategic marketing leadership role that requires a deep understanding of campaign performance, testing, and process optimization to drive measurable business outcomes. This is an incredible opportunity to grow the Noom LCM strategy through relevant, personalized campaigns that nurture consumer relationships with Noom to drive conversion. If you are a confident, analytical, proven leader who thrives on developing high-impact direct communication channels as part of an integrated, cross-channel marketing effort, this role is for you.